Beef Buzz News
Foreign Marketing Efforts of the Beef Checkoff Continue
Mon, 03 Oct 2011 15:31:16 CDT
The foreign markets in the beef industry have popular topic among many farmers and ranchers across the U.S. Irvin Petsch, a cow-calf and yearling rancher in Wyoming, is one of those producers that has had the issue of foreign markets on his mind.
Ron Hays Beef Buzzes with Irvin Petsch about foreign marketing programs in the U.S.
Petsch has also been involved in the beef industry for a number of years, including seven years as a director for the U.S. Meat Export Federation (USMEF), a contractor to the Beef Checkoff Program. In today's Beef Buzz, Petsch highlights some of the foreign marketing programs that have proved beneficial to U.S. producers.
One of the biggest accomplishments in the foreign markets, according to Petsch, was the ability over recent years to recover from the BSE problem that occurred in 2003. Now, the U.S. is back to pre-BSE levels of exportation and are actually a little beyond those levels says Petsch.
Another key factor in expanding the foreign markets was the U.S. began looking to other countries to export beef says Petsch. We started diversifying and moving into Europe, moving into the Caribbean, moving into other countries that were willing to take our product and it just benefited the entire beef industry because we had more customers out there in more diverse locations wanting more and different cuts says Petsch.
Click on the LISTEN bar below to hear more from Irvin Petsch on the foreign market programs that have benefited the U.S. beef producers.
The Beef Buzz is a regular feature heard on radio stations around the region on the Radio Oklahoma Network- but is also a regular audio feature found on this website as well. Click on the listen bar below for today's show- and check out our archives for older Beef Buzz shows covering the gamut of the beef cattle industry today.
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