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Beef Buzz News


NCBA's Jennifer Houston Gearing Up for Another Great Cattle Industry Convention in The Big Easy

Tue, 22 Jan 2019 10:22:09 CST

NCBA's Jennifer Houston Gearing Up for Another Great Cattle Industry Convention in The Big Easy With the 2019 Cattle industry Convention and Trade Show that is coming to New Orleans only a week away, Radio Oklahoma Ag network Farm Director Ron Hays reached out to President-elect of the National Cattlemen’s Beef Association Jennifer Houston, a rancher from Sweetwater, Tennessee, to ask her about this year’s event and what she is looking forward to most.


“I’m very excited. We’re looking like we could have a record convention,” Houston reported. “Nashville is usually our record-breaking city - but New Orleans could eclipse that this year. I think there is a lot of excitement. The convention facility is beautiful. We are using 17 hotels in the Downtown area and we’re right on the river, so you get the charm of the Mississippi. I think it’s going to be a great convention.”


This convention, according to Houston, has not been in New Orleans since the NCBA merger. Houston says this will give its members a new city to explore and enjoy while they come together to take care of the industry’s business and get organized for the year. During this convention, there will be a lot going on with several events - both educational and fun - for attendees to participate in, including a private concert with country music’s Big & Rich and one of the largest trade shows in the industry. But for Houston, it is the business meetings that really have her excited for the trip.


“I’m really a nerd - I like the business meetings,” she admitted humorlessly, outlining some of the hot topics that will be discussed this year. “I like getting in the committees, whether it’s the Checkoff committee or the policy committee and getting the work done and giving our staff and officers their marching orders for the next year. We’re going to have robust discussion on things such as traceability. We’re going to have a Sustainability Summit… and in addition, we’re going to have some fun. So, it’s going to be a great convention and it will be a great mid-winter break from chores.”


Check out all that will be on tap at this year’s event by visiting the Convention website or listen to Houston and Hays discuss this event in more detail, on today’s Beef Buzz.


The Beef Buzz is a regular feature heard on radio stations around the region on the Radio Oklahoma Network and is a regular audio feature found on this website as well. Click on the LISTEN BAR below for today's show and check out our archives for older Beef Buzz shows covering the gamut of the beef cattle industry today.




   




   

Listen to Houston and Hays discuss this event in more detail on today's Beef Buzz - click tab below.
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