Beef Buzz News
Ranch Management Consultant Stan Bevers Advises Cow/Calf Producers to “Mind Their Own Business”Thu, 31 Oct 2019 16:23:50 CDT
Every stop along the beef pipeline is a margin operation – except at the front end of the pipeline with the cow/calf operator, so says ranch management consultant, Stan Bevers. In a recent conversation with Radio Oklahoma Ag Network Farm Director Ron Hays, Bevers explained that the entire beef industry is “built on the backs of cows.”
Expounding on that thought, Bevers remarked that, “If we don’t have cows, we don’t have the rest of the industry. But understand that if you’re going to listen to a market report or something – you need to recognize how that affects your operation as a ranch, because you aren’t a margin business.”
Bevers says it is important to understand how information can be interpreted and applied to your operation – even if that means figuring out that it does not apply to your business. More often than not, Bevers says this is actually the case. Not realizing that can often lead ranch managers down the wrong path in their management. It may seem harsh at first, but Bevers offers some blunt advice when it comes to tuning out the noise that can influence your decision-making process.
“A rancher needs to mind his business,” Bevers said. “I don’t mean that in a bad respect… what I’m saying is – you need to mind your business because it’s a different business than a margin. It’s an asset management business where I control my assets and my assets are depreciating. Everybody else up the chain doesn’t necessarily have that as such a large component as the cow/calf operator.”
Listen to Bevers’ full exchange with Hays on today’s Beef Buzz.
The Beef Buzz is a regular feature heard on radio stations around the region on the Radio Oklahoma Network and is a regular audio feature found on this website as well. Click on the LISTEN BAR below for today's show and check out our archives for older Beef Buzz shows covering the gamut of the beef cattle industry today.
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