Oklahoma Farm Report masthead graphic with wheat on the left and cattle on the right.
Howdy Neighbors!
Ron Hays, Director of Farm Programming Radio Oklahoma Network  |  7401 N. Kelley Ave. Oklahoma City, OK 73111  |  (405) 841-3675  |  Fax: (405) 841-3674

advertisements
   
   
   
   
   
   
   
   

Agricultural News


Consumers' Willingness-To-Pay Drops Across the Board for All Food Products in Latest FooDS Survey

Thu, 16 Feb 2017 15:46:13 CST

Consumers' Willingness-To-Pay Drops Across the Board for All Food Products in Latest FooDS Survey Dr. Jayson Lusk, food and agricultural economist at Oklahoma State University, released this week the results of the February 2017 edition of the Food Demand Survey (FooDS). In this month’s survey, Lusk found that compared to one month ago, willingness-to-pay (WTP) decreased for all food products.


The survey also revealed that for this month, expenditures on food eaten at home increased 2.84 percent from January to February and expenditures on food purchased away from home increased 2.78 percent. Highlighted, too, is the fact that consumers indicate they plan to buy less chicken and pork compared to last month, but as for beef, they plan to buy similar quantities as in January.


The top ranking issues consumers say they are concern with the most, the survey shows these to be GMOs, Salmonella and E.coli. However, concern for both swine and bird flu fell during this month. Meanwhile, taste, safety and price remain at the top of consumer’s list of most important values.


Lusk added several ad hoc questions to this month’s survey, asking consumers their thoughts on the herbicide glyphosate as well as their WTP for organic vs. non-organic apples and granola bars, before and after receiving information on glyphosate. In summary, Lusk found that the negative information provided had a much larger impact on the opinions of the responders.


“We were interested, in particular, about forms of confirmation bias - where people seek out information that may confirm their prior beliefs, and by the research in cultural cognition,” Lusk wrote in his blog over the survey, “which suggests we choose information to believe based on our ‘tribe.’”


View the results of the survey in Lusk’s report for this month, by clicking here.




   

 

WebReadyTM Powered by WireReady® NSI

 


Top Agricultural News

  • Former OSU Professor Jayson Lusk Honored by CAST, Being Named Winner of the Borlaugh Award  Wed, 18 Oct 2017 12:37:00 CDT
  • Fed's Plan to Review Regulations Pertaining to Agricultural Biotech Advances, Needed Says AFBF  Wed, 18 Oct 2017 12:27:49 CDT
  • USDA's Action to Withdraw GIPSA Rule Garners the Support of Farm Bureau President Zippy Duvall  Wed, 18 Oct 2017 11:24:19 CDT
  • NACD Names Brendon Rockey of Colo. Soil Health Champion for Innovative Pollinator Management  Wed, 18 Oct 2017 11:16:11 CDT
  • Strong Fall Markets Signal More Value of Gain Being Offered in Stocker Cattle, Despite Larger Supply  Wed, 18 Oct 2017 11:08:13 CDT
  • Wednesday Preopening Market Update with Dave Lanning  Wed, 18 Oct 2017 07:32:35 CDT
  • Wednesday Preopening Market Update with Dave Lanning  Wed, 18 Oct 2017 07:31:23 CDT
  • Steer Calves Trade 4.00 to 8.00 Lower Tuesday at OKC West Livestock Auction in El Reno, Okla.  Tue, 17 Oct 2017 17:24:40 CDT
  • National Pork Board Partners with Digital Foodie Platform Yummly to Host and Distribute Pork Recipes  Wed, 18 Oct 2017 12:40:56 CDT

  • More Headlines...

       

    Ron salutes our daily email sponsors!

    Livestock Exchange Oklahoma Ag Credit Oklahoma Farm Bureau National Livestock Credit P&K Equipment Tulsa Farm Show Stillwater Milling American Farmers & Ranchers KIS FUTURES, INC. Oklahoma Cattlemen's Association

    Search OklahomaFarmReport.com


       
       
    © 2008-2017 Oklahoma Farm Report
    Email Ron   |   Newsletter Signup

    WebReady powered by WireReady® NSI