Oklahoma Farm Report masthead graphic with wheat on the left and cattle on the right.
Howdy Neighbors!
Ron Hays, Director of Farm and Ranch Programming, Radio Oklahoma Ag Network  |  2401 Exchange Ave, Suite F, Oklahoma City, Ok 73108  |  (405) 601-9211

advertisements
   
   
   
   
   

Agricultural News


Checking in on the Beef Checkoff- OK Beef Council Steven Adams Promo Videos Win at Film Festival

Wed, 20 Feb 2019 16:01:40 CST

Checking in on the Beef Checkoff- OK Beef Council Steven Adams Promo Videos Win at Film Festival


In this week's edition of Checking In on the Beef Checkoff - Radio Oklahoma Ag Network Farm Director Ron Hays is joined by Heather Buckmaster, executive director of the Oklahoma Beef Council. During their visit, Buckmaster talked about the latest promotional efforts of the OBC in cooperation with Steven Adams of the Oklahoma City Thunder. Listen to Buckmaster and Hays full conversation by clicking or tapping the LISTEN BAR below at the bottom of the page.



This past September, the OBC launched a new series of videos featuring Thunder Center Steven Adams and how beef fuels his game. According to Buckmaster, the videos were produced to share the story of beef, Oklahoma's farm and ranch families and to educate the consuming public about beef production and nutrition. The videos were disseminated strategically through the OBC's social media channels to drive audiences to the organization's website. In just three months after their debut, the videos were viewed 640,000 times. The OBC Facebook page alone garnered over 1 million impressions for beef in the same time period.


"The videos have had an incredible response," Buckmaster remarked. "We're very thrilled with the results."


Earlier this year during the 2019 Cattle Industry Convention, the videos competed in the Federation of State Beef Councils' first-ever Film Festival and ended up winning two of the four categories. Buckmaster encourages everyone to visit the Oklahoma Beef Checkoff's Facebook page or YouTube channel to check out these videos and judge them for themselves.



For more stories about what your Beef Checkoff is doing, visit www.oklabeef.org.




   




   

Hear Buckmaster and Hays discuss the success of the OBC's recent collaboration with Steven Adams
right-click to download mp3

 

WebReadyTM Powered by WireReady® NSI

 


Top Agricultural News

  • Oklahoma Youth Expo Sale of Champions Sale Order Available Here- Sale Set for 4 PM Friday  Fri, 17 Mar 2023 04:50:54 CDT
  • Rural Voters Dominated Vote to Defeat Recreational Marijuana March 7th  Fri, 10 Mar 2023 07:13:05 CST
  • Ron Hays Talks to Israeli Ag Tour Guide Colin Lotzof About the Miraclel of Ag in Israel  Wed, 22 Feb 2023 22:11:04 CST
  • OALP Members Experience First Hand View of Cutting Edge Drip Irrigation Technology as Israel Travel Ends  Wed, 22 Feb 2023 10:51:49 CST
  • OALP Members Get First Hand View of Cutting Edge Drip Irrigation Technology as Israel Travel Ends  Wed, 22 Feb 2023 10:50:10 CST
  • Oklahoma Ag Leadership Program Sees Fruit, Beef and Dairy Production North of the Sea of Galilee in Israel  Mon, 20 Feb 2023 21:56:02 CST
  • Oklahoma Ag Leadership Program Sees Diverse Farm Operations in Jordan River Valley of Israel  Sun, 19 Feb 2023 21:17:30 CST
  • Israeli Tour Guide Mark Kedem Talks About The Cultural Aspects of What Class XX of OALP is Experiencing   Sat, 18 Feb 2023 22:17:23 CST

  • More Headlines...

       

    Ron salutes our daily email sponsors!

    Oklahoma Beef council Oklahoma Ag Credit Oklahoma Farm Bureau National Livestock Credit Ag Mediation Program P&K Equipment Oklahoma City Farm Show Union Mutual Stillwater Milling Oklahoma Cattlemen's Association KIS FUTURES, INC.
       
       
       
       
       

    Search OklahomaFarmReport.com

    © 2008-2024 Oklahoma Farm Report
    Email Ron   |   Newsletter Signup   |    Current Spots   |    Program Links

    WebReady powered by WireReady® Inc.