The biggest sale of the year for Superior Livestock is the Week in the Rockies sale- and the 2024 version will kick off at 8 AM central time this morning out in Snowbird, Utah. Superior Sunrise will precede the start of the sale each morning at 7:30 AM central.
A total of 309,648 head are consigned to sell this week- versus the 279,150 offered in 2023.
Cattle from our region will be featured Monday and Tuesday. Here is the full lineup for the five day sale- with fifty to sixty thousand head expected to sell daily.
Day 1 Monday, July 8th
Southeastern US, TX, OK, NM, KS Weaned Calves & Calves on Cows
Beef Dairy Cross
Bred Stock
Day 2 Tuesday, July 9th
Southeastern US, TX, OK, NM, KS Feeder Steers & Heifers
Mountain States & Western US Feeder Steers & Heifers
Day 3 Wednesday, July 10th
N. & S. Dakota Weaned Calves & Calves on Cows
Wyoming Weaned Calves & Calves on Cows
Montana Weaned Calves & Calves on Cows
Day 4 Thursday, July 11th
Nebraska Weaned Calves & Calves on Cows
Colorado Weaned Calves & Calves on Cows
Customer Appreciation Dinner – Sponsored by Merck Animal Health
Day 5 Friday, July 12th
Utah Weaned Calves & Calves on Cows
Western US Weaned Calves & Calves on Cows
To watch the Week in the Rockies sale- go to SLA TV on DISH Network, click here for the You Tube link for the Monday sale or click here for the Superior website where you can watch as well.
You can also call Superior at 1800-422-2117 for more info.
