Launched in 2021, the Agoro Carbon Alliance’s mission is to drive the global adoption of regenerative agriculture practices through high-quality, science-based carbon solutions that improve soil health and farmer prosperity, while providing businesses an opportunity to invest in a sustainable future. Oklahoma Farm Report’s Maci Carter got to talk with Agoro’s Global Marketing & Communications Manager Ashley Bruner about the alliance and what it does for both producers and the environment.
Bruner explained, “We work with farmers and ranchers across the United States on switching to sustainable practices which become another revenue stream for them while improving soil health.”
Agoro has a team of support agronomists who go alongside producers to support them as they change to sustainable practices. The company handles all carbon credit certification processes to allow producers to continue to focus on their own operations while getting paid for the sequestered soil carbon generated from their new practices.
Agoro is backed by Yara International, one of the largest crop nutrition companies in the world. Its longstanding stability in the market adds confidence in Agoro’s mission for producers.
“I work with the carbon buyers’ side as well,” Bruner shared. “They are interested in permanence and ensuring that these practices will be in there for the long haul, which is a great fit for farmers and ranchers who believe that sustainability means being able to pass it on to the next generation. Staying financially viable while building soil health so it is really a positive interaction between those two parts of the market which gives me confidence in the future.”
Many businesses have made net-zero commitments, and Agoro’s carbon offsets are one of the tools that can help them reach their carbon goals while supporting farmers and ranchers.
According to Bruner, the uncertainty of where the market is going is the biggest hurdle for both buyers and sellers.
“We know that the food system is the most important thing that we all should be worried about in the future, and keeping it sustainable,” she said. “That means sustainable or the food supply itself, and for farmers and ranchers staying in business.”
Bruner believes that the carbon market will continue to grow, and as carbon buyers get closer to their commitment goals, it will grow even more meaning higher revenue for farmers and ranchers.
More information can be found at AgoroCarbonAlliance.com including testimonies from farmers and ranchers who have participated.
