Through its Patriots’ Pledge program, Zoetis has contributed over $2 million to Folds of Honor in a four-year span, advancing the organization’s mission to provide academic scholarships for the families of fallen or disabled members of the U.S. Armed Forces and First Responders.
Since 2022, Zoetis has supported Folds of Honor by donating a portion of select cattle product sales, and in early 2025, expanded the program to include select pork and poultry products as well.
“Many of our customers have ties to a military service member or a first responder, or they know someone who does,” says Kristin Kasselman, Senior Vice President of the U.S. Livestock Business for Zoetis. “The animal agriculture industry takes pride in our country. Our customers also share a foundation of hard work, resilience and commitment to community, making this collaboration with Folds of Honor a natural fit for Zoetis.”
Lt. Col. Dan Rooney, Folds of Honor founder and CEO, couldn’t agree more.
“Our collaboration and partnership with Zoetis is so powerful because of our common ground rooted in shared values,” Rooney says. “That’s the flawlessly authentic point of connection between Zoetis and Folds of Honor. I can’t think of a better way to say, ‘thank you’ to our military and first responder families, or a better way to invest in America and its future.”
To date, Zoetis has helped support 361 scholarships. Providing scholarships for students who are pursuing agricultural and animal production studies is important to Zoetis and reiterates its commitment to supporting the future of agriculture and industry leaders.
For Oklahoma State University animal science student Erica Wells-Kleman, support from Patriots’ Pledge will allow her to graduate debt-free. She appreciates the commitment from Zoetis to support dedicated service members through select product sales and was eager to meet Lt. Col. Dan Rooney at a recent National Cattlemen’s Beef Association convention.
“I grew up using Zoetis products on our cattle at home, and I’ve been using them in my animal science classes as well,” says Wells-Kleman, who comes from an eighth-generation cow-calf ranch near Glencoe, Oklahoma. “It’s great to see that connection between Zoetis and the Folds of Honor scholarship program.”
Throughout 2026, Zoetis will continue to donate a portion of sales of select cattle, poultry and pork products to Folds of Honor. The Patriots’ Pledge program continues to expand, with Synovex implants recently being added to the eligible product lineup. Visit ZoetisUS.com/PatriotsPledge to learn more about the program and read Folds of Honor scholarship recipient stories.
Refer to individual (Synovex) labels for complete directions for use, precautions, and warnings. Reimplant only if and as directed in labeling.
