Beef Buzz News
Merck Animal Health Has New Technology to Optimize Value For Beef Cow Producers
Fri, 11 Dec 2020 08:19:28 CST
Livestock producers will soon have access to new technology optimizing the value of each of their animals. Dr. Jason Nickell, Merck Animal Health, explained how a new operating unit called Merck Animal Health Intelligence will boost producers’ bottom line.
Ron Hays Beef Buzzes With Dr. Jason Nickell
The new operating units are an effort that has taken place over the last two to four years to bring more value to the producers, Nickell said.
This gives them more information to make better and more informed decisions, Nickell said.
As we get into 2021 beef producers will learn more about this, but it allows the producer to have 24/7 access to their animals, he said.
The technology package uses artificial Intelligence, he said, which provides another set of eyes that goes beyond what the human provides.
We will be focusing on production systems that use artificial insemination or embryo transfers, he said.
For those producers who struggle with estrus detection, we can find those animals that are in heat and alert producers, Nickell said.
This type of technology is similar to precision crop agriculture.
We’re taking a page out of their playbook, Nickell said.
Just as a precision crop agriculture plan would optimize the value in each acre of land, the Merck Animal Health Intelligence unit would do the same thing for animal agriculture, Nickell said.
We can make more precise decisions and optimize the value in each animal, he said.
Click on the LISTEN BAR below to hear more of Ron’s interview with Dr. Jason Nickell.
The Beef buzz is a regular feature heard on radio stations around the region on the Radio Oklahoma Network and is a regular audio feature found on this website as well. Click on the LISTEN BAR below for today’s show and check out our archives for older Beef Buzz shows covering the gamut of the beef cattle industry today.
right-click to download mp3
WebReadyTM Powered by WireReady® NSI
Tyler Norvell Explains Changes for The 2022 Cattlemen's Congress Tue, 11 May 2021 09:16:11 CDT
Dr. Frank Mitloehner, UC-Davis, Says Science Tells us With Stable Cow Herds, we Are Not Adding to Climate Warming Mon, 10 May 2021 07:59:08 CDT
OSU's Dr. Derrell Peel Encourages Producers to Make a Drought Plan Now to Get You Through to Next Year Fri, 07 May 2021 08:25:52 CDT
U.S. Beef Exports Set Records in March, Much of it Going to S. Korea and Other Far East Countries Thu, 06 May 2021 08:15:42 CDT
NCBA's Colin Woodall Says They Are Working Hard To Tell The Truth About The Cattle Industry Today Wed, 05 May 2021 08:26:19 CDT
NCBA's Colin Woodall Says Increasing Plant Capacity And Explaining The Benefits of Cattle And The Environment Will Help Increase Beef Prices Tue, 04 May 2021 08:32:11 CDT
Colin Woodall, NCBA, Says Producers Are on The Wrong Side of Market Leverage Right Now Mon, 03 May 2021 08:00:01 CDT
OCA's Michael Kelsey Praises Legislation Establishing Cattle Theft Registry But he Says There Are Still More Legislative Issues to be Resolved Fri, 30 Apr 2021 08:40:27 CDT
Regenerative Ranching Program at Noble Research Institute Focused on Five Research Areas Thu, 29 Apr 2021 08:22:54 CDT
Hugh Aljoe, Noble Research Institute, Explains Why Rengenerative Ranching is Important Wed, 28 Apr 2021 08:22:11 CDT
Drought, High Feed Costs Tempering Optimism For a Better Cattle Market, Says OSU's Derrell Peel Tue, 27 Apr 2021 07:57:38 CDT
Latest Cattle on Feed Report Considered Bullish Says OSU's Dr. Derrell Peel Mon, 26 Apr 2021 08:10:09 CDT
Cargill, Sysco Food Companies Donate $5 Million For Southern Plains Grassland Program Fri, 23 Apr 2021 08:09:20 CDT
New Company Touts Affordable And Efficient Livestock RFID Ear Tagging System Thu, 22 Apr 2021 08:06:58 CDT
New Livestock Electronic Tracking System Simplifies Record Keeping Wed, 21 Apr 2021 08:24:01 CDT
Oklahoma National Stockyards Continues to Play a Significant Role For The Cattle Industry Tue, 20 Apr 2021 08:12:05 CDT
Oklahoma National Stockyards Having a Good Year Says President Kelli Payne Mon, 19 Apr 2021 08:08:20 CDT
Momma Cows Could Still be Showing Effects of February's Brutal Cold Says OSU's Mark Johnson Fri, 16 Apr 2021 08:03:44 CDT
February's Brutal Cold Could Impact Breeding Bulls This Spring Says OSU's Mark Johnson Thu, 15 Apr 2021 08:06:56 CDT
U.S. Meat Export Federation CEO Expects Good Year For Exports Wed, 14 Apr 2021 08:22:00 CDT
U.S. Meat Exports Down in Latest Report But Dan Halstrom, U.S. Meat Export Federation, Says That Was Expected Tue, 13 Apr 2021 07:43:40 CDT
Rancher Lamar Steiger Says Wal Mart Focused on Providing High Quality Fresh Beef Mon, 12 Apr 2021 08:15:13 CDT
Wal Mart Heads The List of Grocery Stores Focusing on Providing Quality Beef For Consumers Fri, 09 Apr 2021 08:34:04 CDT
Arkansas Beef Producer Explains How Wal Mart Improved Its Meat Counter Reputation Thu, 08 Apr 2021 08:18:03 CDT
Producers Should Have a Plan Ready if Drought Becomes Reality This Summer, Says OSU's Derrell Peel Wed, 07 Apr 2021 08:14:52 CDT
Strong Demand Fueling Higher Beef Cattle Prices Says OSU's Derrell Peel Tue, 06 Apr 2021 08:01:26 CDT
Flies Are a Huge Economic Threat For Pasture Cattle Says Mark Upton, Central Life Sciences Mon, 05 Apr 2021 07:58:15 CDT
Beef Cattle Producers to Receive CFAP Funds Soon, Says NCBA's Ethan Lane Fri, 02 Apr 2021 08:09:12 CDT
NCBA's Voluntary Price Discovery Policy Approaches First Milestone Says Ethan Lane in The D.C. Office Thu, 01 Apr 2021 07:58:15 CDT
Senate Legislation Establishing Percentage of Cash Versus Negotiated Cattle Trade Examined by NCBA's Ethan Lane Wed, 31 Mar 2021 08:20:52 CDT
Cloud of Uncertainty Hangs Over Meat Demand Going Into Spring Months Tue, 30 Mar 2021 10:56:10 CDT
KSU's Dr. Glynn Tonsor Develops Tool to Determine Value of Calf Vaccination Programs Mon, 29 Mar 2021 07:50:16 CDT
KSU's Dr. Glynn Tonsor Uses Meat Demand Index to Measure Improving Economy Fri, 26 Mar 2021 08:03:06 CDT
Cattle Producers to Finally Receive Payments From First Round of CFAP Thu, 25 Mar 2021 08:04:47 CDT
Research Shows Grazing Cattle Provide Many Benefits For Both Humans And The Environment Wed, 24 Mar 2021 08:22:03 CDT