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                      | We 
                        invite you to listen to us on great radio stations 
                        across the region on the Radio Oklahoma Network 
                        weekdays- if you missed this morning's Farm News - or 
                        you are in an area where you can't hear it- click 
                        here for this morning's Farm news 
                        from Ron Hays on RON.     Let's Check the 
                        Markets!    Today's 
                        First Look:   Ron 
                        on RON Markets as heard on K101   mornings 
                        with cash and futures reviewed- includes where the Cash 
                        Cattle market stands, the latest Feeder Cattle Markets 
                        Etc.   Okla 
                        Cash Grain:   Daily 
                        Oklahoma Cash Grain Prices- as reported 
                        by the Oklahoma Dept. of Agriculture.   Canola 
                        Prices:   Current 
                        cash price for Canola is $12.32 per bushel at the Northern 
                        Ag elevator in Yukon-  2012 
                        New Crop contracts for Canola are now available at 
                        $12.32 per bushel- delivered to local 
                        participating elevators that are working with PCOM.   Futures 
                        Wrap:   Our 
                        Daily Market Wrapup from the Radio 
                        Oklahoma Network with Ed Richards and Tom Leffler- 
                        analyzing the Futures Markets from the previous Day.   KCBT 
                        Recap:  Previous Day's Wheat Market Recap-Two 
                        Pager from the Kansas City Board of Trade looks at all 
                        three U.S. Wheat Futures Exchanges with extra info on 
                        Hard Red Winter Wheat and the why of that day's 
                        market.    Feeder 
                        Cattle Recap:   The 
                        National Daily Feeder & Stocker 
                        Cattle Summary- as prepared by USDA.   Slaughter 
                        Cattle Recap:  The 
                        National Daily Slaughter Cattle 
                        Summary- as prepared by the USDA.   TCFA 
                        Feedlot Recap:   Finally, 
                        here is the Daily Volume and Price Summary from 
                        the Texas Cattle Feeders Association.   |  | 
                    
                    
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                            | Oklahoma's 
                              Latest Farm and Ranch News  
                                Your 
                              Update from Ron Hays of RON    
                              Wednesday, 
                              May 23, 
                          2012 |  
                          
                          
                            | Howdy 
                              Neighbors! 
 
 Here is your daily Oklahoma farm and ranch 
                              news update. 
 |  |  
                      | 
                          
                          
                            | Featured Story:  Double-Cropping 
                              Looks to be a Good Bet This 
                              Year  With 
                              harvest well underway weeks ahead of normal, and 
                              mild, wet weather continuing, quite a few wheat 
                              producers are eyeing the possibility of a second 
                              crop this year. 
 Dr. Chad 
                              Godsey, cropping systems specialist at 
                              Oklahoma State University, spoke with us at the 
                              recent Lahoma Field Day about the prospects of 
                              successful double-cropping.
 
 "Two things 
                              that really favor double cropping this year. In a 
                              lot of areas we have a good soil moisture profile 
                              built up and the second thing is the earliness of 
                              the wheat and the canola crop. We're going to be 
                              able to plant double crops in the time frame you 
                              would normally plant a full season crop so our 
                              yield potential is higher than it is in a normal 
                              year."
 
 There are a number of factors that 
                              go into a solid double-cropping decision, Godsey 
                              says, and the two biggest ones appear to be 
                              favoring the practice.
 
 "Really it comes 
                              down to date of harvest, so that's going to be 
                              early this year. The second thing, and probably 
                              most important every year, is probably soil 
                              moisture profile. Not only looking at what you 
                              have, but your ability to store that moisture, so 
                              topsoil depth, texture, things like that. You need 
                              to know the amount of inches you have stored 
                              currently after wheat harvest and then your 
                              potential to capture more rainfall early in that 
                              growing season."
   Click here for more from Chad Godsey 
                              in the interview posted on our webpage.    |  
                          
                          
                            | Sponsor 
                              Spotlight   It is great to have as a regular 
                              sponsor on our daily 
                              email Johnston 
                              Enterprises- proud to be serving 
                              agriculture across Oklahoma and around the world 
                              since 1893. Service was the foundation upon 
                              which W. B. Johnston established the company. And 
                              through five generations of the Johnston family, 
                              that enduring service has maintained the growth 
                              and stability of Oklahoma's largest and oldest 
                              independent grain and seed dealer. Click here for their website, 
                              where you can learn more about their seed and 
                              grain businesses.     Midwest Farm 
                              Shows is our longest running sponsor 
                              of the daily farm and ranch email- and they are 
                              busy getting ready forwant to thank everyone 
                              for supporting and attending 
                              the Southern Plains Farm Show 
                              this spring.  The attention now 
                              turns to this coming December's Tulsa Farm 
                              Show- the dates for 2012 are December 6 
                              through the 8th.  Click here for the Tulsa Farm Show 
                              website for more details about this tremendous 
                              all indoor farm show at Expo Square in Tulsa.
   |  
                          
                          
                            |  Canola 
                              TV--PCOM's Neuens Says Interest In Canola Soaring; 
                              Expects More Acres Next 
                              Year  With 
                              the growing number of canola growers across the 
                              state more elevators are handling the growing 
                              volume of canola.
 Gene 
                              Neuens of Producers Cooperative Oil Mill 
                              says that farmers have a number of options in 
                              marketing their canola crop. He says farmers can 
                              choose their elevators and elevators, as well, 
                              have options in their marketing choices as well. 
                              He says with infrastructure now in place, 
                              marketing canola for the producer is now very much 
                              like marketing a wheat crop.
 
 He says prices 
                              at the local elevators can varying about a dollar 
                              a bushel from southern Oklahoma where the current 
                              price is in the $12 per bushel range, to northern 
                              Oklahoma where the price is closer to $13.
 
 Neuens says he's seen a lot of interest 
                              from producers in adding canola to their cropping 
                              plans for next year.
 
 Catch the latest edition of PCOM's 
                              Canola TV by clicking here.
   |  
                          
                          
                            |  Beef 
                              Marketing Group CEO Sees Significant Opportunities 
                              for Verifiable Beef Standards  We 
                              caught up with John Butler, CEO 
                              of the Beef Marketing Group at the Alltech 
                              International Symposium in Lexington Kentucky. The 
                              Beef Marketing Group represents feedlots in Kansas 
                              and Nebraska.
 Butler said his organization 
                              has completed a research project encompassing 
                              2,000 consumers about their understanding and 
                              attitudes about beef. He said his group has 
                              learned a lot that will help them more effectively 
                              market their product which, consumers said, is not 
                              cattle, it's beef.
 
 "I think that that's one 
                              thing that we as an entire industry have to 
                              accept: we are accountable to a consumer. And the 
                              consumer, for the most part, doesn't understand 
                              cattle, they understand beef. And so we have a 
                              responsibility and a commitment to be focused on 
                              what they need, what they are asking for, and what 
                              we can produce for them to satisfy their 
                              expectations."
 
 Butler said he was 
                              particularly interested in the opinions and ideas 
                              of current beef consumers and focusing on 
                              unfulfilled expectations that they had. He said 
                              they found there were several things the beef 
                              industry could do in the areas of consistency, 
                              verification of food safety, animal care and 
                              sustainability.
   Butler 
                              goes into the details of a program of 
                              verifiable standards for beef that will increase 
                              value to consumers. Click here for more in the Beef 
                              Buzz.   |  
                          
                          
                            |  Is 
                              Social Media Dead in the Food and Farming 
                              Discussion?  The 
                              tumble in Facebook stock the day after its IPO 
                              debut had some pundits questioning whether this 
                              was a harbinger that the social media are due for 
                              a decline.
 With many ag advocates relying 
                              on social media to get their messages out via 
                              Twitter, Facebook, LinkedIn and Pinterest, the 
                              question becomes "Is social media dead in the food 
                              and farming discussion."
 
 "No!" says 
                              Michelle Payn-Knoper, an 
                              agriculture social media advocate. "However, 
                              because of information overload, because of the 
                              vast amounts of center pivots-as Iike to say--of 
                              information that people have flying at them every 
                              day, it's a real challenge for us to try to figure 
                              out how to get through all the marketing 
                              messages."
 
 She spoke at the Alltech 
                              International Symposium in Lexington, Kentucky. 
                              She says there certainly is a lot of clutter 
                              across all media platforms now, and the trick is 
                              to cut through the clutter and get the right 
                              messages to the right people at the right 
                              times.
 
 "I think at the end of the day it 
                              boils down to relationships, it boils down to 
                              people who are innovative enough to be able to 
                              aggregate content, form those relationships and 
                              develop a community around that."
   Click here to read and hear more 
                              about using the social media for ag 
                              advocacy.   |  
                          
                          
                            |  Certified 
                              Weed-Free Forage Offers New Opportunities  Forage 
                              and mulch often contain non-native weeds that can 
                              cause infestations which adversely impact 
                              agriculture, forest, recreational, and other lands 
                              when these materials are transported. There is a 
                              growing demand for certified weed-free forage and 
                              mulch as a preventative program to reduce the 
                              spread of noxious weeds. Certified weed-free 
                              forage is required in many states and on federal 
                              lands managed by the US Forest Service, Bureau of 
                              Land Management, national parks, military, fish 
                              and wildlife refuges and tribes. State and federal 
                              agencies require certified weed-free mulch for 
                              highway, right-of-way, restoration and reclamation 
                              projects.            
 Weed-free 
                              forage is of special interest to those who use 
                              pack and saddle stock, such as horse owners, 
                              outfitters, ranchers with grazing permits, 
                              hunters, and contractors. Starting in June 2005, 
                              visitors to national forests and national 
                              grasslands in the Rocky Mountain Region must 
                              comply with a weed-free forage order. The order 
                              covers all national forests and national 
                              grasslands in Colorado, Wyoming, South Dakota, 
                              Nebraska, and Kansas. It requires that all hay, 
                              cubed hay, straw, mulch and other products be 
                              certified as weed-free by a sanctioned 
                              certification 
                              program.
 
 Oklahoma's 
                              certified weed-free forage and mulch program 
                              offers many advantages. It provides an opportunity 
                              for Oklahoma producers to market certified forage 
                              and mulch as value-added products. The program 
                              helps meet the demand for products that comply 
                              with contract requirements and provides forage and 
                              mulch buyers a marketable and transportable 
                              product.
   Read more about weed-free forage 
                              certification by clicking here.   |  
                          
                          
                            |  Farmers 
                              See Economic and Environmental Benefits from 
                              Biotech Crops  Farmers 
                              using improved seeds and biotech crop varieties 
                              continue to see significant economic and on-farm 
                              environmental benefits, according to the seventh 
                              annual report on crop biotechnology impacts 
                              prepared by UK-based PG Economics. 
                              
 According to Graham 
                              Brookes, director of PG Economics and 
                              co-author of the report, a majority (55 percent) 
                              of the 2010 farm income gains went to farmers in 
                              developing countries. Ninety percent of these are 
                              resource poor on small farms.
 
 "The 
                              advantages of advanced seed technology for farmers 
                              in developing countries come at a time when food 
                              availability is becoming more of an issue around 
                              the world," says Dr. Cathleen Enright, executive 
                              vice president for food and agriculture for the 
                              Biotechnology Industry Organization 
                              (BIO).
 
 "The population continues to grow, 
                              but for many farmers, their ability to produce 
                              food remains stuck in the past. In order to double 
                              food production by 2050 to meet demand, new seed 
                              technologies must be utilized."
 
 You can read more about this report 
                              by clicking here.
   |  
                          
                          
                            |  Harvest 
                              Notes- Green Seeker to the Rescue, Canola 
                              Reports and We Want to Hear From 
                              You!  Our 
                              thanks to Brent Rendel from 
                              northeastern Oklahoma- he gives us a look into 
                              harvest in Green Country- Brent writes "We started 
                              wheat harvest Monday and could have started last 
                              week, but needed to finish getting some early 
                              soybeans planted before diverting our attention to 
                              the wheat.  Many fields in this area are 
                              experiencing heavier than normal lodging.  
                              Most are 15-25% lodged but I've seen some easily 
                              in the 50-75% lodged category.  The most 
                              probable cause is putting on too much 
                              nitrogen. I use the GreenSeeker 
                              system on all my wheat ground, so my 
                              topdress application was much lower than 
                              typical.  On average, I only applied 40 
                              lbs of actual N/ac in February on top of the 
                              25 lbs/ac of N I applied at planting.  
                              As a direct result, my lodging is minimal.   "It 
                              was a pretty slow start on our first harvest day 
                              with only around 100 acres in the bin, but yields 
                              and quality are OUTSTANDING for this area. 
                              This  is Everest wheat with yields averaging 
                              60 bu/ac and test weight is 62."   We 
                              also heard via Facebook from Drake 
                              Gard who raised canola this year in the 
                              Cheyenne Valley in Major County- tells a couple of 
                              his canola fields did really well- one at 1600 
                              pounds per acre and the second at 1925 pounds per 
                              acre.    There 
                              is no harvest update from the Oklahoma Wheat 
                              Commission today- I suspect we will  have one 
                              later in the day on Wednesday- plus our own Jim 
                              Apel will be making some calls later in the day to 
                              see how various locations are getting along. We do 
                              need your harvest reports and pictures-send them to me via 
                              email by clicking here or go the email you see 
                              on the bottom of this email- and click on 
                              it.  We can either report your update with or 
                              without your name attached- will just give a 
                              general location- would love to know the yield, 
                              test weight, variety and any other details you 
                              might be able to provide- both for canola and for 
                              wheat.    |  |  
                      | 
                          
                          
                            |     God Bless! 
                              You can reach us at the following: 
                               phone: 405-473-6144  
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