Oklahoma's Latest Farm
And Ranch News

Your Update from Ron Hays of RON
Wednesday, January 27, 2021
Beef Alliance Announces First-Ever Startup Challenge 
The Beef Alliance announces a new initiative, Feeding Innovation: The 2021 Startup Challenge. The Startup Challenge is a virtual pitch competition for innovators with solutions related to the cattle feeding industry.

The Beef Alliance is an organization of innovative, progressive and relevant cattle feeding companies. Through collaborative innovation, scientific exploration and value chain engagement, the Beef Alliance is committed to being a leader and catalyst for positive change in the beef supply chain. Beef Alliance members include Adams Land & Cattle, AgriBeef, Beef Marketing Group, Beef Northwest, Biegert Group, Cactus Feeders, Five Rivers Cattle Feeding, Friona Industries and LaVaca Cattle Co.

“Central to the vision of the Beef Alliance is to be a trusted leader that drives positive change in the cattle feeding industry. We can’t achieve that vision sitting on the sidelines, and the Startup Challenge is an opportunity to step up and be a leader in our industry through supporting and driving innovation in cattle feeding,” said incoming Beef Alliance Chairman Scott Whitefoot. “This event aligns commitments to continuous improvement and enhanced transparency and stewardship in cattle feeding with an openness to new technologies that improve our ability to deliver a high-quality product to our customers and ultimately enable consumers to access high-quality beef.”

We invite you to listen to us on great radio stations across the region on the Radio Oklahoma Ag Network weekdays-

if you missed this morning's Farm News - or you are in an area where you can't hear it- click below for this morning's Farm news from Ron Hays and KC Sheperd on RON.
Sponsor Spotlight

Established in 1905 as Oklahoma Farmers Union, AFR/OFU has been a champion for rural Oklahoma for more than 100 years. Today, the AFR/OFU Cooperative provides educational, legislative and cooperative programs across the state and AFR Insurance provides auto, home, farm and life insurance to both rural and urban Oklahomans.

AFR/OFU serves as a watchdog for our state’s family farmers, ranchers and rural communities. Join us at www.afrcoop.org or www.afrmic.com.


Rural Oklahoma is full of some of the greatest success stories throughout the entire state and is the main reason Oklahoma is on track to become a top 10 state. 

The Road to Rural Prosperity will dive into these stories each week, bringing you insight into the great things happening in and to rural Oklahoma. We will bring you stories covering rural life, agriculture, energy, healthcare, tourism, and politics affecting rural America. 

The Road to Rural Prosperity is here to tell stories about rural America, for rural America.

Oklahoma State University Junior Amarie Griffeth has a heart for people- and she tells Host KC Sheperd about a need she saw on campus in Stillwater to combat food insecurity. She was a part of a Task force- and out of that students came up with Pete’s Pantry, an anonymous way to help other students on campus needing a helping hand.

Amarie grew up in Cushing, Oklahoma- her dad is in the livestock marketing business, so she has grown up loving being involved in producing food- and she has discovered the joy of providing food to those in need as well. Today's Road Podcast is powered by BancFirst, Loyal to Oklahoma and You.

To find out more about our full series of Podcasts on The Road to Rural Prosperity- click or tap here. 


To hear this podcast, you can click here or tap below:

We also welcome Entz Auction as our Presenting Sponsor- check out their current listings by clicking here for their website.

For your convenience, we have our sponsors' websites linked here- just click on their name to jump to their website- check their sites out and let these folks know you appreciate the support of this daily email, as their sponsorship helps us keep this arriving in your inbox on a regular basis- at NO Charge!


We also appreciate our Market Links Sponsor - OKC West Livestock! 


We invite you to check out our website at the link below too that includes an archive of these daily emails, audio reports and top farm news story links from around the globe.
God Bless!
Reach Out To Us:
Tim West
President/General Manager
Radio Oklahoma Ag Network

2401 Exchange Avenue,
Suite F
Oklahoma City, OK 73108

405.317.6361
Ron Hays
Director of Farm Programming
Radio Oklahoma Ag Network

405.473.6144