From: Ron Hays [] on behalf of Ron Hays []
Sent: Friday, October 15, 2010 7:22 AM
To: Hays, Ron
Subject: Oklahoma's Farm News Update
Oklahoma's latest farm and ranch news
Your Update from Ron Hays of RON for Friday October 15, 2010
A service of Producers Cooperative Oil Mill, Midwest Farm Shows and KIS Futures!
-- Walmart Rolling Out a Go Local Campaign
-- For Those Folks Who Think Animal Traceback Should be Optional- THINK AGAIN
-- Today's Markets Are Being Brought to You by the Word "Spastic"
-- Your Chance to Grab a School Land Lease Begins Monday
-- Beef Producers- Big or Small- Are Grabbing Their MBAs!
-- GIPSA Files Complaint Against JBS on Underpaying Hog Producers Three Years Ago
-- This Weekend- In the Field, Blackjack and Star Lake.
-- Let's Check the Markets!

Howdy Neighbors!

Here's your morning farm news headlines from the Director of Farm Programming for the Radio Oklahoma Network, Ron Hays. We are proud to have KIS Futures as a regular sponsor of our daily email update. KIS Futures provides Oklahoma Farmers & Ranchers with futures & options hedging services in the livestock and grain markets- Click here for the free market quote page they provide us for our website or call them at 1-800-256-2555. When you call them- ask them about their brand new Iphone App which provides futures quotes for your Iphone.

We are also excited to have as one of our sponsors for the daily email Producers Cooperative Oil Mill, with 64 years of progress through producer ownership. Call Brandon Winters at 405-232-7555 for more information on the oilseed crops they handle, including sunflowers and canola- and remember they post closing market prices for canola and sunflowers on the PCOM website- go there by clicking here.

And we salute our longest running email sponsor- Midwest Farm Shows, producer of the springtime Southern Plains Farm Show, as well as the upcoming Tulsa Farm Show. Click here for more on the December 2010 Tulsa Farm Show, including information on how you can be an exhibitor.

If you have received this by someone forwarding it to you, you are welcome to subscribe and get this weekday update sent to you directly by clicking here.

Walmart Rolling Out a Go Local Campaign
Walmart launched its new global commitment to sustainable agriculture that will help small and medium sized farmers expand their businesses, get more income for their products, and reduce the environmental impact of farming, while strengthening local economies and providing customers around the world with long-term access to affordable, high-quality, fresh food.

"More than 1 billion people around the world rely on farming and hundreds of millions of them live on less than $2 a day," said Mike Duke, Walmart president and CEO. "Globally, with a booming population, food production must increase roughly 70 percent to feed 9 billion people in 2050."

Walmart's sustainable agriculture strategy is divided into three broad areas. The first is to support farmers and their communities- both in emerging countries as well as here in the U.S. In the U.S., Walmart will double its sale of locally sourced produce and increase its purchase of select U.S. crops.
The second goal that Walmart discussed on Thursday was to "produce more food with fewer resources and less waste." For the first time Walmart will ask suppliers about the water, energy, fertilizer and pesticide they use per unit of food produced.

The third goal is more country specifc- "Sustainably source key agriculture products." Walmart will focus on two of the major contributors to global deforestation, palm oil and beef production. In the case of beef production, they are zeroing in on the country of Brazil- at least that is where they are starting.According to their news release on this move to go more local they hope to "Expand the already existing practice of Walmart Brazil of only sourcing beef that does not contribute to the deforestation of the Amazon rainforest to all of our companies worldwide by the end of 2015. It is estimated that 60 percent of deforestation in the Brazilian Amazon is related to cattle ranching expansion."
Click on the LINK below for more on this announcement by Walmart- when you get to the Walmart page- a lot of the details can be seen by clicking on the link on the right hand side of the page for the news release on the announcement.

Click here to read more- see their Youtube videos and get a feel for this HUGE announcement by the world's largest retailer.

For Those Folks Who Think Animal Traceback Should be Optional- THINK AGAIN
As we worked through the announcement made by Walmart yesterday- we clicked on a link to a YOUTUBE they have produced in recent days on how they intend to deal with the Brazilian beef industry and how they are working to assure all concerned that they are not contributing to deforestation of the Amazon River rainforest.

I have linked this video below- and if you are in the livestock business- and you intend to be in business past 2015- you better go and watch this and notice how Walmart wants to be able to offer consumers the chance to see where a package of beef (or other meat) has come from- all the way back to the farm or ranch. The intent here is to show no harm has been done to the trees in the Amazon region- but along the way they say they "want to change the beef industry in Brazil." The video quotes James Cruden of Marfrig, Brazil that speaks of the animal traceback they will use- it is designed to "provide as much information on the origin of the product and the conditions of how the animal is reared."

This is being developed by a company that has its headquarters only a few miles from the Oklahoma state line in northwest Arkansas! It may be Brazil today- but as the old spiritual lyrics remind us- "People Get Ready- there's a change a coming."
Obviously, it's not just Walmart- but they alone are big enough to be change agents all by themselves.
Look at the video- and let me know what you think. What does the US livestock industry need to do to get ready for this brave new world? Do you believe that very many (or any) cattle producers can get by just being a commodity producer- buy a calf- any calf- background it for a few months and haul it to town- and never worry about if the beef that animal will produce will fit into the world of beef consumption that the Walmarts and the McDonalds and others have in mind?

Click here for the Youtube video of Brazil Beef Production as Walmart Wants to Change It

Today's Markets Are Being Brought to You by the Word "Spastic"
Oklahoma State University Grain Marketing Economist Dr. Kim Anderson has a new technical term for how the grain markets responded to the Crop Production and Supply Demand reports of last Friday. He told Austin Moore of SUNUP that the markets reacted to those reports very strongly and "They went spastic."

Corn is the leader within the grain and oilseed markets- and Anderson believes that the market will be pushing corn higher to ration use- but also to buy acres for the 2011 crop season.

You can see Austin and Kim Anderson discuss these grain market issues on Saturday morning on the OSU Ag Communications Department produced show "SUNUP" that can be seen at 7:30 AM on OETA- or you can click on the LINK below and hear Anderson right now give his current overview of what the market is doing and where he thinks it goes from here.
We also have a full rundown of the entire program that can be seen on OETA this weekend in the webstory that has the audio with Dr. Anderson- again at the LINK below.

Click here to check out all of the thoughts this week on the grain market with Kim Anderson of OSU- plus the full lineup to be seen on SUNUP!

Your Chance to Grab a School Land Lease Begins Monday
Starting Monday- the annual fall round of School Land Lease Auctions will be happening in the northwest Oklahoma. Monday, the first of the sales happen at 2 PM in Beaver County at the County Fairgrounds. Twenty parcels of land are available for you to bid on in Beaver County. Tuesday, they move to Cimarron County- starting at 9 AM in Boise City at the County Fairgrounds. Tuesday afternoon, October 19th- they will auction the land leases for Texas County in Guymon at the Texas County Fairgrounds- that begins at 2 PM.
Finally, next week's sales end on Wednesday, October 20 in Woodward at 10 AM when leases in Harper, Ellis, Woodward, Dewey, Major and Woods Counties- this lease auction will be at the High Plains Vo-Tech.
Additional auctions are planned the next couple of weeks- click here for the schedule of each of the lease auction locations and counties in which parcels of land will be offered.

The Commissioners of the Land Office (CLO), better known as the "School Land Trust," is an Oklahoma State Agency created by the original Oklahoma Constitution. The CLO is mandated to have charge of the sale, rental, disposal and management of school lands and other public lands and of the funds and proceeds derived thereof, under the rules and regulations prescribed by the Oklahoma legislature. The primary purpose of the CLO is to administer the school land trust funds for the production of income for the support and maintenance of the common schools and the schools of higher education.

Click on the LINK below for the School Land Commission website- in the middle of the page- you will see the title "Real Estate Management's 2010 Fall Lease Auctions Brochure" which is clickable and will take you to a detailed listing of the parcels of land to be sold county by county. You can contact the Commission's main office to get more information- 405-521-4000- then ask for the Real Estate Management Division.

Click here for the main website of the Oklahoma School Land Commission

Beef Producers- Big or Small- Are Grabbing Their MBAs!
There all kinds of folks connected to the beef industry that have signed up for the Masters in Beef Advocacy Program that Daren Williams shepherds. Williams is the Dean of the Beef Industry MBA Program- and he says large and small beef producers have stepped up to be a part of this proactive effort to communicate a positive story about raising cattle and producing beef for consumers here in the US and around the world.

Williams says of the folks who have gone thru the program "MBA grads have been actively involved in promotional efforts such as the "Give Thanks" and "I Heart Beef" campaigns, as well as working to correct misinformation about modern beef production's impact on the environment and beef's role in a healthy diet."

The Beef Buzz is a regular feature heard on great radio stations across the region- and is archived on our website- just go to www.OklahomaFarmReport.Com and click on the Beef Buzz button on the left hand side of any page. Click on the LINK below for more on the MBA program- and a chance to hear a portion of an interview that we did earlier this year with Daren Williams of the NCBA.

Click here to learn more about getting your MBA, courtesy of NCBA

GIPSA Files Complaint Against JBS on Underpaying Hog Producers Three Years Ago
USDA has revealed that the Grain Inspection, Packers and Stockyards Administration (GIPSA) has found evidence that JBS USA, LLC underpaid hog suppliers by a total of $350,000 over 11 months in 2007. In the complaint filed at the end of September, almost three years after the alledged violation, GIPSA noted that JBS used a Fat-O-Meat'er to calculate the lean percent of processed hogs in order to adjust carcass merit payment to hog sellers. The instrument, however, sometimes failed to obtain the proper data for a particular carcass or for the carcasses in a lot, and lean percent was not calculated for carcasses with missing data.

Chandler Keys tells Stewart Doan of Agri-Pulse that company is aggressively addressing this problem- called it a software problem and said they were working with USDA and the Pork Producers involved to come up with a solution.

You can read more about these charges by GIPSA, well after the fact, and hear our audio report from Stewart by clicking on the LINK below.

Click here for more on the GIPSA charges against JBS

This Weekend- In the Field, Blackjack and Star Lake.
Saturday morning on KWTV News9, our guest will be Terry Detrick of the American Farmers & Ranchers- we talk with Terry about the group's concerns with State Question 744. Our In the Field segment is seen around 6:40 AM during the News9 Saturday morning news block that runs between 6 AM and 8 AM.

later on Saturday, check out the Blackjack Angus Farms Production Sale- it starts at 12:30 PM. There will be 75 Angus lots- 115 head. Including:
Fancy Show Heifer & Brood Cow Prospects
Top Quality Bred Heifers
Spring Cow/Calf Pairs
Fall Cow/Calf Pairs & Bred Cows Fall Yearling Bulls
Click here for more details and a link to the Sale Catalog.

On Sunday, its the Star Lake Hereford Ranch Bull and Female Sales. he Heifer calves are those that can hit the show ring and then come home and deliver the goods with their performance pedigree. The bull calves will be the basis of their Denver carload entry. The Ranch Ready bulls are 18 to 20 months and ready to go to work. They have been tested, scanned and measured to provide the next level of Star Lake 21st Century Hereford Genetics.
Click here for our calendar listing that includes a link to the female or the bull catalogs. AND- remember that videos are available on the Star Lake website of the cattle to be sold.

Our thanks to Midwest Farms Shows, PCOM, P & K Equipment/ P & K Wind Energy, Johnston Enterprises, American Farmers & Ranchers, KIS Futures and Big Iron Online Auctions for their support of our daily Farm News Update. For your convenience, we have our sponsors' websites linked here- just click on their name to jump to their website- check their sites out and let these folks know you appreciate the support of this daily email, as their sponsorship helps us keep this arriving in your inbox on a regular basis- FREE!

We also invite you to check out our website at the link below to check out an archive of these daily emails, audio reports and top farm news story links from around the globe.

Click here to check out WWW.OklahomaFarmReport.Com

Let's Check the Markets!
We've had requests to include Canola prices for your convenience here- and we will be doing so on a regular basis. Current cash price for Canola is $8.80 per bushel, while the 2011 New Crop contracts for Canola are now available are $9.55 per bushel- delivered to local participating elevators that are working with PCOM.

Here are some links we will leave in place on an ongoing basis- Click on the name of the report to go to that link:
Our Daily Market Wrapup from the Radio Oklahoma Network with Ed Richards and Tom Leffler- analyzing the Futures Markets from the previous Day-
Ron on RON Markets as heard on K101 mornings with cash and futures reviewed- includes where the Cash Cattle market stands, the latest Feeder Cattle Markets Etc.
Previous Day's Wheat Market Recap- Two Pager From The Kansas City Board of Trade looks at all three US Wheat Futures Exchanges with extra info on Hard Red Winter Wheat and the why of that day's market.
Daily Oklahoma Cash Grain Prices- As Reported by the Oklahoma Dept. of Agriculture. <
The National Daily Feeder & Stocker Cattle Summary- as prepared by USDA.
The National Daily Slaughter Cattle Summary- as prepared by USDA.
Finally, Here is the Daily Volume and Price Summary from the Texas Cattle Feeders Association.

God Bless! You can reach us at the following:
phone: 405-473-6144

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