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                        from Ron Hays on RON.     Let's Check 
                        the Markets!           Today's First 
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                        on RON Markets as heard on K101   mornings 
                        with cash and futures reviewed- includes where the Cash 
                        Cattle market stands, the latest Feeder Cattle Markets 
                        Etc.     We 
                        have a new market feature on a daily basis- 
                        each afternoon we are posting a recap of that day's 
                        markets as analyzed by Justin Lewis of KIS 
                        futures- click 
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                        around 3:30 PM.     Okla 
                        Cash Grain:   Daily 
                        Oklahoma Cash Grain Prices- as reported 
                        by the Oklahoma Dept. of Agriculture.   Canola 
                        Prices:   Cash 
                        price for canola was $5.70 per bushel-  (per 
                        Oklahoma Dept of Ag).      Futures 
                        Wrap:   Our 
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                        Leffler- analyzing the Futures Markets from the previous 
                        Day.   Feeder 
                        Cattle Recap:   The 
                        National Daily Feeder & Stocker 
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                        Cattle Recap:  The 
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                            | Oklahoma's 
                              Latest Farm and Ranch News
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                              by
   
                                 Your 
                              Update from Ron Hays of RON   
                               Monday, March 16, 
                              2015 |  
                          
                          
                            | Howdy 
                              Neighbors! 
 
 Here is your daily Oklahoma farm and ranch 
                              news update. 
 |  |  
                      | 
                          
                          
                            | Featured 
                              Story:  Seven 
                              of Eight Groups Agree on Enhancements to National 
                              Beef Checkoff Program  Seven 
                              national organizations, members of the 
                              Beef Checkoff Enhancement Working 
                              Group (BCEWG), Friday signed a revised 
                              Memorandum of Understanding (MOU) regarding 
                              agreed-upon enhancements to the national Beef 
                              Checkoff Program. These organizations are the 
                              American Farm Bureau Federation, 
                              the American National 
                              CattleWomen, Inc., the Livestock 
                              Marketing Association, the Meat 
                              Import Council of America, the 
                              National Cattlemen's Beef 
                              Association, the National 
                              Livestock Producers Association and the 
                              National Milk Producers 
                              Federation.     The 
                              Beef Checkoff Program is funded through a $1 per 
                              head assessment each time cattle are sold. Due to 
                              inflation, the $1.00 per head checkoff which was 
                              implemented in 1986 has deflated to 
                              $.47. These organizations will support 
                              legislation to increase the current Beef Checkoff 
                              Program of $1.00 per head to $2.00 per head.  
                              Click here to read more about the 
                              other changes to beef checkoff.     The 
                              United States Cattlemen's 
                              Association (USCA) announced an official 
                              decision to not sign the Checkoff MOU.   
                              USCA past President Jon Wooster 
                              commented on the working 
                              group, "Unfortunately, the group could never 
                              reach consensus concerning discussions focused on 
                              structural changes except for changing the date 
                              organizations had to be formed to be an eligible 
                              contractor from 1986 to being an established beef 
                              industry organization for at least three years." 
                              
 
 "The MOU proposed several changes 
                              including a refundable increase in the assessment 
                              of $1. There is also a proposed change to the 
                              nominating process for candidates to the Beef 
                              Promotion Operating Committee. While this is an 
                              integral component of securing needed Checkoff 
                              reform, the proposed change in the MOU addressing 
                              this issue would actually serve to intensify the 
                              current conflict of interest as national 
                              organizations contracting for Checkoff dollars 
                              would be allowed a seat on the nominating 
                              committee."
   Click here to read more from the 
                              U.S. Cattlemen's Association and why they couldn't 
                              support the structural changes to the national 
                              beef checkoff.
 |  
                          
                          
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   |  
                          
                          
                            |  Terry 
                              Detrick of AFR Says Beef Checkoff Issue Not Likely 
                              to Readdressed at NFU Meeting in 
                              Wichita  Terry 
                              Detrick, President of the American 
                              Farmers & Ranchers/Oklahoma Farmers Union, is 
                              leading the Oklahoma delegation in Wichita at the 
                              113th Annual Convention of the National Farmers 
                              Union. He told Farm Director Ron Hays that about 
                              thirty delegates are representing Oklahoma this 
                              year at the NFU meeting, similar to the numbers 
                              seen last year in Santa Fe at the 2014 NFU 
                              meeting. The proximity of the national convention 
                              the last two years have allowed for convenient 
                              travel for delegates from the state that has the 
                              largest number of NFU members in the 
                              US.
 
 Detrick indicated that 
                              there are few if any contentious issues expected 
                              to be brought up during the resolution process on 
                              Monday or Tuesday. Specifically, he does not 
                              expect any further action to be taken by delegates 
                              this year on the NFU stance regarding the Beef 
                              Checkoff. Detrick says that Oklahoma knows where 
                              the NFU stands on the Beef Checkoff and that the 
                              NFU membership clearly knows where Oklahoma 
                              stands- and that "we know that our paths are not 
                              going to cross on this 
                              issue."
 
 The 
                              National Farmers Union decided to withdraw from 
                              the Beef Checkoff Enhancement Working Group in 
                              2014, as their President, Roger 
                              Johnson, called the efforts a waste of 
                              time.
   You 
                              can hear Detrick's comments about the Checkoff and 
                              other things he sees happening in Wichita by 
                              clicking here.   Here 
                              in Wichita, the NFU meeting will be hearing from a 
                              pair of Obama Administration officials- USDA 
                              Secretary Tom Vilsack and EPA 
                              Administrator Gina McCarthy. It 
                              should be an interesting morning ahead.       |  
                          
                          
                            |  Nationally 
                              Known Livestock Judge Raves About Numbers and 
                              Quality of Animals and Kids at 
                              OYE    Overall 
                              livestock entry numbers are up across all species 
                              in 2015 versus 2014 at the 100th Anniversary 
                              edition of the Oklahoma Youth Expo. Based on 
                              actual purebred and commercial gilt numbers of 
                              animals that showed up versus those that were 
                              entered, the judges that will be looking at the 
                              market hog show this coming week could well see 
                              over 3,000 hogs in 2015. There were 1,190 purebred 
                              gilts judged this past Friday- and 1,160 
                              commercial crossbred gilts judged on Saturday- and 
                              the quality of those animals was tremendous. The 
                              high end of those animals have been selected for 
                              the Breeding Gilt Sale that will be held Wednesday 
                              evening at 7:00 PM.
 
 We 
                              talked with Purebred Judge Mark 
                              Hoge at a break between judging breeds on 
                              Friday. Dr. Hoge is an Associate Professor at 
                              Western Illinois University in Macomb, Illinois- 
                              and judges livestock shows across the nation. He 
                              raved about both the quality of the gilts he was 
                              seeing, about the kids showing them and the 
                              incredible numbers of hogs that were a part of the 
                              2015 Oklahoma Youth Expo. Dr. Hoge told us "The 
                              pigs that are exhibited here at OYE are absolutely 
                              incredible- very, very close decisions, but 
                              probably more impressive here are the number of 
                              young people that are here that have their 
                              projects impeccably presented and ready for the 
                              show ring."
   Click here for more from Dr Hoge 
                              from the hog ring.   As 
                              far as the breeding gilt results go- we have two 
                              stories you can check out this morning- the 
                              Purebred Supreme Champion Breeding Gilt was shown 
                              by Taylor Wolff of Stroud FFA with her Champion 
                              Berkshire.  Full Purebred results are available 
                              here.   The 
                              Commercial Supreme Champion Gilt was shown on 
                              Saturday by Ashton Keeter of Walters FFA- the full 
                              rundown of the top Commercial gilts is available here- and that story 
                              includes the sale order of the top 25 breeding 
                              gilts that will be sold on Wednesday.   Our 
                              coverage of the 2015 Oklahoma Youth Expo is a 
                              service of ITC Great Plains- your Energy 
                              Superhighway. And, of course the title sponsor of 
                              the 2015 OYE is McDonalds.   We 
                              already have over 400 pictures up on FLICKR- that 
                              album of photos can be enjoyed by clicking here.     |  
                          
                          
                            |  U.S. 
                              Wheat Organizations Join Renewed Call for End to 
                              Cuban Embargo  After 
                              participating in a "learning journey" to Cuba 
                              March 1 to 4, U.S. Wheat 
                              Associates (USW) and the National 
                              Association of Wheat Growers (NAWG) have 
                              joined members of the U.S. Agriculture Coalition 
                              for Cuba (USACC) to renew a call for Congress to 
                              end the U.S. trade embargo. 
 
 USW 
                              Assistant Director of Policy Ben 
                              Conner and Kansas wheat farmer 
                              Doug Keesling represented the 
                              U.S. wheat industry on the trip.
 
 
 "Our 
                              visit was an important first step toward a 
                              stronger relationship with Cuba," Conner said. "We 
                              appreciated the opportunity to sit down and 
                              personally discuss these issues with 
                              representatives of the Cuban government and its 
                              people. We left with the distinct impression that 
                              lifting the embargo represents a unique chance to 
                              benefit people in both countries."
 
 
 "We 
                              have exported wheat to Cuba in the past and there 
                              should be no reason why we can't do it now or in 
                              the future," Keesling said. "It is the biggest 
                              wheat importer in the Caribbean - just a couple 
                              days away from our Gulf ports - and our own 
                              policies are keeping us from working together 
                              again. That's not good for farmers or for the 
                              Cuban people."
 
   While 
                              ongoing travel and financing restrictions 
                              negatively affect the export potential for U.S. 
                              wheat farmers, competitors in the European Union 
                              and Canada freely sell wheat to Cuba.  Click here to read more about the 
                              potential to sell wheat to 
                        Cuba. |  
                          
                          
                            |  Eastern 
                              Red Cedar Removal Bill- HB1075 Heads to Senate  With 
                              Oklahoma ranchers under attack facing "drought 
                              extinction," preserving ponds and streams for 
                              livestock is critical and cedar removal is the 
                              first line of offense in surviving this 
                              battle.  Eastern red cedars are spreading at 
                              a rate of 700 acres per day and drinking up 
                              Oklahoma water at a staggering rate, to be clipped 
                              by House Bill 1075.      "I 
                              am pleased to know that we are finally moving in 
                              the right direction on drought and fire relief, 
                              with passage of HB1075," Oklahoma City Democrat 
                              Rep. Richard Morrissette, 
                              District 92, said.
 
 "Many diverse 
                              partners ranging from county officials, state 
                              agency heads and associations such as the 
                              Oklahoma Farm Bureau assisted me 
                              with advice on water loss and property rights and 
                              how to better notify those absentee land owners 
                              who have unwittingly become infested with eastern 
                              red cedar. I was also able to improve this year's 
                              version of HB1075, the 
                              Oklahoma Resource Reclamation 
                              Act, in the area of respecting personal 
                              property rights by way of last session's bill by 
                              Rep. Steve Martin, Property 
                              Rights Act HB2620. So, the current version of the 
                              bill is a real bipartisan compilation," 
                              Morrissette said.
 
 
 "We want to create 
                              something that is fair for everyone. If a rancher 
                              has lost his ponds to a neighbor's cedar 
                              infestation, that is not an example of neighbors 
                              working together to respect each other's GOD given 
                              rights. That is one land owner with an unfair 
                              advantage over the other and we can work out these 
                              issues without trampling on personal property 
                              rights. The bill DOES NOT require the creation of 
                              any list of offenders, it just allows local 
                              officials to have the tax commission send a notice 
                              of information, along with other regular tax 
                              commission communications, to inform an absentee 
                              land owner of an existing 
                              infestation."
 
   To 
                              read more about HB1075, click here. 
                            |  
                          
                          
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                            |  Center 
                              for Food Integrity Aims to Build Consumer Trust 
                              and Confidence  Charlie 
                              Arnot has been involved with the meat 
                              industry much of his life. He is the currently the 
                              Chief Executive Officer of the Center for 
                              Food Integrity. It's a non-profit 
                              organization devoted to putting the food 
                              industry's best foot forward in the eyes of the 
                              consumer. The Center represents multiple 
                              stakeholders from a wide and diverse range of 
                              agricultural interests. Arnot said that is some of 
                              the strength of his particular organization. 
                              
 
 "One of the strengthens of the Center 
                              is, we have no natural constituents," Arnot said. 
                              "We don't defend or protect or speak on behalf of 
                              any particular sector or brand. That enables us to 
                              bring a very diverse group of stakeholders 
                              together. So our members include Aurora Organic 
                              Dairy, DuPont and Monsanto, Cargill and ConAgra, 
                              as well as Nestle and Kroger and McDonald's and 
                              everybody kind of in between. State farm 
                              organizations, national farm organizations, 
                              individual farm groups are all part of that 
                              conversation are all part of the Center for Food 
                              Integrity, so one of the advantages of that is 
                              that we have higher level of credibility in some 
                              circles, because of the diversity of our 
                              membership."
 
 
 Credibility can lead to 
                              trust, according to Arnot. That's really important 
                              when you are dealing with consumers about 
                              food.   He said agriculture has 
                              always relied on science as the primary mechanism 
                              upon which decisions are made. In working with 
                              Iowa State University in trying to uncover what it 
                              takes to build trust, Arnot said they began with a 
                              meta-analysis of 21 different pieces of research 
                              on the question of trust and food.
 
 
 "In 
                              each of those pieces of research, we identified 
                              three common drivers," Arnot said. "The first is 
                              influential others, that's family and friends and 
                              credentialed individuals whose opinion you 
                              respect. The second element is competency, 
                              believing its competency or technical data that 
                              builds trust. The third element is confidence or 
                              the perception of shared values and ethics, can I 
                              count on you do what's right?"
   To 
                              read more about building trust with consumers or 
                              to listen to my Beef Buzz feature with Arnot, click here.
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