By Gail Ellis
The Office of Communications and Marketing for Oklahoma State University Agriculture wrapped up an outstanding awards season with more than 27 honors and accolades from state and national professional organizations.
“The team really knocked it out of the park this past year with their expertise, creativity and commitment to educating Oklahomans,” said Lyndall Stout, director of the office of communications and marketing. “When you love what you do – it shows.”
Association for Communications Excellence
ACE is an international association of communicators, educators and information technologists who focus on communicating research-based information in agriculture, natural resources and human and life sciences.
- Alisa Boswell-Gore, Hayley Eberle, Lyndall Stout, Melissa Mourer, Kurtis Hair and Seth Fish – GOLD Award Winner AND Outstanding Professional Skill Award Winner*, Marketing (Marketing Communications Campaign with Budget Under $1,000): 2022 OSU Agriculture Field Days Campaign
- Kristin Knight, Hunter Gibson and Dr. Cynda Clary – GOLD Award Winner AND Outstanding Professional Skill Award Winner*, Social Media (Campaign (Organic)): Ferguson College of Agriculture Back to School Campaign
- Kurtis Hair, Lyndall Stout and Seth Fish – GOLD Award Winner, Writing (Script Writing for Audio or Visual Media): Testing for Nitrates in Forage Sorghum
- Daniel Farris, Elizabeth Brock, Casey Hentges and Bailey Lockhart– GOLD Award Winner, Electronic Media, Video and Audio (Informational, News, or Educational Video Production): Updating Stillwater Library Urban Trees
- Craig Woods, Mandy Gross and Parizaad Mohammadi – Silver Award Winner, Electronic Media, Video and Audio (Promotional, Recruitment, and Fundraising Products): Fun Facts About New Frontier’s Crane
- Mandy Gross, Craig Woods and Todd Johnson – Silver Award Winner, Marketing (Marketing Communications Campaign with a Budget under $1,000): OSU Agriculture Honors Videos
- Mandy Gross, Craig Woods, Kristin Knight, Lyndall Stout, Kurtis Hair, Jane Carpenter, Christy Henley, Hunter Gibson, Alyssa Hardaway, Seth Fish, Elizabeth Brock and Todd Johnson – Silver Award Winner, Marketing (Marketing Communications Campaign with Budget of $1,000 or Above): New Frontiers Sweet Success Celebration
- Mandy Gross – Silver, Publishing (Newsletters): Under Construction – New Frontiers Update
- Kristin Knight and Hunter Gibson – Silver Award Winner, Graphic Design (Posters): Study Abroad with the Ferguson College of Agriculture Poster
- Kristin Knight, Kaitlyn Weldon, Hunter Gibson, Elizabeth Perdue, Chesley Comstock, Sophie Maino and Dr. Cynda Clary – Silver Award Winner, Social Media (Campaign (Organic)): 2022 National FFA Campaign
- Craig Woods, Mandy Gross and Todd Johnson – Bronze Award Winner, Electronic Media, Video and Audio (Profile Videos): 2022 Distinguished Alumni: Patsiann Nix Smith
National Agricultural Alumni Development Association
NAADA provides education, support and recognition for professionals and volunteers dedicated to expanding resources for advancing agriculture and related disciplines through land-grant and other colleges of agricultural sciences and partner programs.
- Kristin Knight, Taylor Harbuck and Gretchen Skaja – First Place, Multimedia Division – Short Form Video Category: “Prepare for the Fair”
- Mandy Gross and Christy Henley – First Place, Events Division: “New Frontiers Tailgate and Beam Signing”
- Mandy Gross and Christy Henley – Second Place, Multimedia Division – Electronic Newsletter Category: “New Frontiers Construction Annual Report”
- Krista Carroll, Macy Shoulders and Shelly Legg (OSU Department of Agricultural Education, Communications and Leadership) – Second Place, Print Media Division – Magazine Produced by Students Category: “Cowboy Journal – Volume 25, Number 1”
Oklahoma College Public Relations Association
OCPRA is a statewide organization serving higher education communications and marketing professionals. OCPRAprovides superb networking opportunities for new and seasoned PR professionals from public and private institutions. These awards honor the creative imagination of members and member institutions in their marketing and public relations efforts.
- Mandy Gross, Lyndall Stout – Grand Award, Bright Idea – Alumni/Fundraising: I Signed The Beam stickers
- Mandy Gross – Grand Award, Campaign – Alumni/Fundraising: New Frontiers Sweet Success Celebration
- Alisa Boswell-Gore, Hayley Eberle, Kacie Gregor, Hunter Gibson, Kurtis Hair – Grand Award, Events/Promotion: OSU Agriculture Field Days Campaign
- Hunter Gibson, Jami Mattox, Alisa Boswell-Gore, Aleah Faith Miller – Grand Award, Social Media Campaign: #TurfgrassU
- Mandy Gross, Kristin Knight, Alyssa Hardaway, Caley Mayo – Excellence Award, Bright Idea – General: Top Your Ice Cream With Pete
- Aleah Faith Miller – Excellence Award, Larger Brochure: Oklahoma 4-H Wellness Journal for Youth
- Daniel Farris, Casey Hentges, Bailey Lockhart – Excellence Award, Video Feature: Phytoremediation
- Kristin Knight, Kaitlyn Weldon, Hunter Gibson, Elizabeth Perdue – Excellence Award, Social Media Campaign: Ferguson College of Agriculture National FFA Campaign
- Gail Ellis, Todd Johnson – Excellence Award, News Writing (250+ words): Prussic acid toxicity explained as recent drought ramps up risk
- Gail Ellis – Excellence Award, Best Headline: To Graze or Grain? Producers gear up for wheat planting season
- Krista Carroll, Macy Shoulders, Shelly Legg (OSU Department of Agricultural Education, Communications and Leadership) – Excellence Award, Magazine (Print or Digital): Cowboy Journal, Volume 25 Number 1
- Kacie Gregor – Achievement Award, Campaign – General: OSU Ferguson Family Dairy Center Graphics
- Kristin Knight, Caley Mayo, Taylor Harbuck, Herb Lengel – Achievement Award, Best Use of Social Media: Ferguson College of Agriculture Summer Sendoff
Oklahoma Gardening Subscriber Milestone
Oklahoma Gardening, a weekly television show produced by OSU Agriculture, reached 100,000 subscribers on its YouTube channel in 2022.
“We are honored to translate scientific and research-based information to the public in the form of mass media stories, events, digital content, videos/TV shows, graphic designs and clever marketing pieces,” said Stout. “And we couldn’t do any of it without the knowledge and input of OSU Agriculture faculty and staff on campus and statewide.”
OSU Agriculture is dedicated to improving the quality of life of Oklahomans through science-based information and education. It is comprised of the Ferguson College of Agriculture and two state agencies: OSU Ag Research and OSU Extension.
