The time and effort U.S. farmers put into caring for the land makes for a story that is not shared often enough. A new video series produced by U.S. Wheat Associates (USW) aims to change that for overseas wheat buyers by focusing on how producers help feed the world while also acting as stewards of …
Category: Ag News
Jan 04
Limousin Brings Feed Efficiency and More to the Crossbreeding Table
At the fourth Cattlemen’s Congress, Senior Farm and Ranch Broadcaster, Ron Hays, caught up with the Executive Director of the North American Limousin Foundation, Mark Anderson, about the state of the Limousin breed. This will be the third year in a row that NALF membership has met in Oklahoma City during Cattlemen’s Congress for an …
Jan 04
Becca Smith Promoted to NCFC’s Senior Director of Member & Industry Relations
The National Council of Farmer Cooperatives (NCFC) today announced that Becca Smith has been promoted to Senior Director of Member and Industry Relations. In this role, Smith will play a crucial role developing and maintaining strong relationships with both current and potential members and the broader industry. In addition, she will lead the Director Education …
Jan 04
Dairy MAX Ecommerce Campaign Shows Dairy’s Value to Gen Z
In the digital era, ecommerce has transformed the traditional shopping experience by offering online platforms to buy and sell everything from food to specialized services. Dairy MAX leveraged the new Gen Z-focused brand, Level Unlocked, to drive dairy sales through an ecommerce campaign on Instacart, an online grocery shopping and delivery platform. The activation is …
Jan 04
BASF Fungicides Provide Multiple Benefits for a Variety of Crops
Farm Director, KC Sheperd, is talking with BASF Technical Marketing Manager Kim Tutor about fungicide options for farmers. “BASF is committed to bringing marketing solutions to help growers solve everyday problems,” Tutor said. While Tutor’s main focus is on fungicides for corn and wheat, she also talked about some options for soybeans. “In general, this …
Jan 04
Two Major Oklahoma Drought Categories Remain at Zero on this Week’s Drought Monitor
To view the latest Oklahoma drought map, CLICK HERE. According to the latest Oklahoma drought monitor report, exceptional drought remains at zero percent, unchanged from the start of the calendar year. Extreme drought or worse is at zero percent, unchanged from last week’s percentage. Severe drought or worse remains at 3.08 percent, unchanged from last week. …
Jan 04
2024 Stakeholders Summit registration opens!
– Today, the Animal Agriculture Alliance announced the opening of registration for its 2024 Stakeholders Summit, themed “Ready, Set, Solve! Advancing Animal Agriculture.” The 2024 Summit is set for May 8-9 in Kansas City, Mo. Register by March 8 for the lowest rates offering savings up to $100. Register here! Dozens of speakers. Hundreds of …
Jan 04
New Year, New Advocacy Programs. Register today!
The Masters of Beef Advocacy team is proud to present a new organizational program, The Center for Beef Advocacy. The Center for Beef Advocacy (CBA), funded by the Beef Checkoff, is a one-stop platform built and designed for grassroots advocates to build community, refine communication skills, and equip you with the latest tools for your advocacy toolbox. The CBA …
Jan 04
In Memory of Jarold Callahan, Cattle Industry Icon
On today’s Cow-Calf Corner, Paul Beck, Oklahoma State University State Beef Cattle Nutrition Specialist, pays tribute to the life of Jarold Callahan. We were notified on Christmas Eve that Jarold Callahan had unexpectedly passed away the previous day. He was the President of Express Ranches, a member of the OSU A&M Board of Regents, had …
Jan 04
Women in Ag Tech meeting Coming up at the Vision Conference
— Women in Ag Tech℠ (WiAT) is thrilled to announce its second in-person meeting January 21-22, 2024, co-located with The VISION Conference at the Renaissance Phoenix Glendale Hotel & Spa. WiAT continues to champion opportunities for women in agricultural technology and fostering a vibrant community through mentorship, idea exchanges, and collaboration. The event promises an …



























