Sander to Lead NCBA Live Cattle Marketing Committee

Today, the National Cattlemen’s Beef Association (NCBA) announced the appointment of Troy Sander as chair of the Live Cattle Marketing Committee.

“In addition to his years of experience in cattle feeding, Troy has been deeply involved with NCBA in tackling some of the most difficult challenges our industry has seen in generations,” said NCBA Senior Director of Government Affairs Tanner Beymer, staff liaison to the committee. “As NCBA works to safeguard crucial risk management programs and grow opportunities to take advantage of an improving cattle market, Troy’s leadership will be highly valued.”

As a grassroots organization, NCBA policy committees provide a venue for cattle producers to discuss issues facing the cattle industry and pass policy resolutions that direct the association’s advocacy efforts in Washington, D.C. The Live Cattle Marketing Committee has jurisdiction over price discovery, futures and options trading, price reporting, beef grading, and related issues.

Sander is a 23-year member of NCBA and is active in the Kansas Livestock Association (KLA) and Texas Cattle Feeders Association (TCFA). He currently serves on the KLA Board of Directors and previously served on the KLA Executive Committee. He was vice chair and chair of the KLA Cattle Feeders Council Executive Committee, a member of the TCFA Tax and Finance Committee, and vice chair the NCBA Live Cattle Marketing Committee.

Sander is a native of Victoria, Kansas. As early as 10 years old he began learning the intricacies of feedyard management by working with his father who spent 25 years in management at the local Feedyard. He later went on to obtain his Bachelor of Science degree in Animal Science from Fort Hays State University and his Master of Science in Business Management Science from Friends University. Upon graduation he spent 12 years in progressive management positions, at 3 locations for Continental Grain Company (now Five Rivers Cattle Feeding), and the past 16 years as Chief Operations Manager for Heritage Beef, LLC. He and his family now reside in Oklahoma City, Oklahoma. Through his years of cattle feeding experience, Sander has learned the business from the ground up and was able to gain valuable experience in all facets of the cattle feeding business including, operations, financial management, negotiation, marketing, cattle and grain procurement, risk management, people management, and regulatory control.

Policy committee leaders serve a two-year term expiring at the end of 2024. To learn more about NCBA’s grassroots policy process, visit ncba.org/policy.

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