Senior Farm and Ranch Broadcaster, Ron Hays is back talking with the Chairman of the Cattlemen’s Beef Board and Oklahoma Rancher, Jimmy Taylor. Hays and Taylor talk about the plan of work for the projects that will be part of the 2024 fiscal year for the beef checkoff. A total of 12 authorization requests have …
Category: Top Beef Buzz
Sep 11
Beef Promotion Operating Committee for Beef Checkoff Selects Projects for 2024 Fiscal Year
Senior Farm and Ranch Broadcaster, Ron Hays is talking with the Chairman of the Cattlemen’s Beef Board and Oklahoma Rancher, Jimmy Taylor. Hays and Taylor talk about the Beef Promotion Operating Committee meeting that took place in Denver on September 6 through 7. The twenty members of the Operating Committee have zeroed in on the distribution …
Sep 08
Derrell Peel Says Producers Are Finished Liquidating, but Herd Rebuilding is in Limbo
Senior Farm and Ranch Broadcaster, Ron Hays, is talking with Oklahoma State University Extension Livestock Marketing Specialist Dr. Derrell Peel, about cattle prices, herd rebuilding, and the impact of drought conditions on Oklahoma ranchers. “We have seen a tremendous uptrend in markets,” Peel said. “It really started almost a year ago now, in the fourth …
Sep 07
Favorable Genetics Can Increase Profitability When Rebuilding Your Cow Herd
Senior Farm and Ranch Broadcaster, Ron Hays, is back talking with professor and Extension Beef Cattle Specialist at Oklahoma State University, Dr. David Lalman, about hybrid cows. As expenses are directly related to a cow’s ability to thrive in a forage environment, Lalman said a hybrid cow might be a good idea, especially in times of drought …
Sep 06
OSU’s Dave Lalman Sees Room for Improvements in Today’s Beef Cow Herd
Senior Farm and Ranch Broadcaster, Ron Hays, is talking with professor and Extension Beef Cattle Specialist at Oklahoma State University, Dr. David Lalman, about the quality of today’s beef cow. “If you just look at the amount of beef we produce today in cow numbers compared to what we were doing thirty years ago, the progress …
Sep 05
Terrain’s Don Close Sees Great Potential in Cattle Contracts Library Pilot Project
Senior Farm and Ranch Broadcaster, Ron Hays, is talking with Terrain’s Chief Research and Analytics Officer, Don Close. Among other things, Close has previously worked as a senior animal protein analyst at Rabobank, and as a market director for the Texas Cattle Feeders Association. Terrain is an exclusive offering of American Ag Credit, Farm Credit …
Sep 01
NCBA’s Jennifer Nealson Emphasizes Consumers’ Positive Experience With Beef
Senior Farm and Ranch Broadcaster, Ron Hays, is a featuring a “best of” edition, visiting with the senior vice president of global marketing and research at the National Cattlemen’s Beef Association, Jennifer Nealson, about beef promotion. With tighter supplies and higher prices, Nealson said one of the efforts the Beef Checkoff has focused on is teaching …
Aug 31
NCBA’s Mary-Thomas Hart Sees Potential and Progress in EPA’s Revised WOTUS Rule
Senior Farm and Ranch Broadcaster, Ron Hays, is talking with the National Cattlemen’s Beef Association Chief Counsel Mary-Thomas Hart about the latest update on the Waters of the U.S. rule. On August 29, the Biden Administration issued their revised WOTUS rule. While many ag groups have voiced their displeasure with the revised rule, NCBA sees …
Aug 30
State-of-the-Art National Bio and Agro-Defense Facility Takes the Stage in Manhattan, Kansas
Senior Farm and Ranch Broadcaster, Ron Hays, is talking with the Chief Veterinarian of the National Cattlemen’s Beef Association, Dr. Kathy Simmons, about the National Bio and Agro-Defense Facility. Located in Manhattan, Kansas, the National Bio and Agro-Defense Facility is a state-of-the-art animal disease laboratory to be operated by the U.S. Department of Agriculture to …
Aug 29
Maximizing Forage Quality and Quantity by Prioritizing Soil Health
Senior Farm and Ranch Broadcaster, Ron Hays, is back featuring comments from Steve Swaffar of the Noble Research Institute. Swaffar talks to Farm Director, KC Sheperd, about pasture management to maximize forage quality and quantity. “When we open up a pasture, and we put them (cattle) out there, and they can just go anywhere at …























