Dec 09
In today’s Beef Buzz, senior farm and ranch broadcaster Ron Hays continues his conversation with Hannah Thompson-Weeman, president and CEO of the Animal Agriculture Alliance, who emphasizes the importance of being seen in a positive light before controversy arrives. Weeman stresses that producers cannot afford to be passive or reactive when criticism surfaces. Instead, she …
Dec 08
In today’s Beef Buzz, senior farm and ranch broadcaster Ron Hays speaks with Hannah Thompson-Weeman, president and CEO of the Animal Agriculture Alliance, who sheds light on the growing, well-funded movement working against modern animal agriculture. Weeman emphasized that many activist groups aren’t interested in improving welfare or sustainability but in eliminating animal agriculture entirely. …
Dec 05
In today’s Beef Buzz, senior farm and ranch broadcaster Ron Hays speaks with Dr. Cheryl DeVuyst, vice chair of the Cattlemen’s Beef Promotion Board and head of agricultural economics at Oklahoma State University’s Ferguson College of Agriculture. DeVuyst, who also operates a cow-calf operation near Morrison with her husband, says her commitment to serving on …
Dec 04
In today’s Beef Buzz, senior farm and ranch broadcaster Ron Hays speaks with Mike Jennings, regional sales manager for SmartLic, who explains why fall and early winter mark one of the most critical windows of the year for cattle nutrition. Jennings says the season brings “a sharp decline in forage quality,” just as cows enter …
Dec 03
In today’s beef buzz, senior farm and ranch broadcaster Ron Hays continues his conversation with John Stika, president of Certified Angus Beef, who discussed the brand’s long history, global reach, and current market challenges and opportunities. Stika noted that Certified Angus Beef (CAB), founded in 1978 was the first USDA-certified branded beef program, and has …
Dec 02
In today’s beef buzz, senior farm and ranch broadcaster Ron Hays speaks with president of Certified Angus Beef, John Stika, who discussed the brand’s strong performance during the most recent fiscal year, which ended in September. He said the company wrapped up “our third best year in our 47-year history,” noting that results exceeded expectations. …
Dec 01
In today’s beef buzz, senior farm and ranch broadcaster Ron Hays speaks with Lance Zimmerman of Rabobank. As 2025 concludes, the central industry question is whether the U.S. will finally see signs of herd expansion. Zimmerman stresses that this remains the foundation of long-term production growth. He points out that despite political pressure to lower …
Nov 27
Despite recent market fluctuations, the cattle industry is still experiencing historically high prices, fueled by unprecedented consumer demand, according to Lance Zimmerman, Senior Beef Analyst for Rabobank in today’s Beef Buzz. Zimmerman talked with Oklahoma Farm Report’s Ron Hays at the recent National Farm Broadcasters Trade Talk in Kansas City- you can hear part one …
Nov 27
As the cattle market experiences heightened fluctuations, recent developments, including Tyson’s announcement of beef packing capacity closures in January, warrant careful consideration among producers and consumers alike. As the cattle markets pause for the Thanksgiving holiday- Oklahoma Farm Report’s Ron Hays Beef Buzzes with Oklahoma State University Extension Livestock Market Economist Dr. Darrell Peel about …
Nov 26
In today’s beef buzz, senior farm and ranch broadcaster Ron Hays speaks with Dan Halstrom, president of the USMEF, who emphasized that global demand for U.S. red meat remains “very, very good, if not record-breaking,” even amid political and economic turbulence. He noted especially strong performance in markets tied to existing free trade agreements, saying …
