In today’s Beef Buzz, senior farm and ranch broadcaster Ron Hays speaks with Cassie Fish of the Beef Read, who says while the market has largely shrugged off concerns about the New World screwworm, an unexpected driver may be helping beef demand this summer: the 2026 FIFA World Cup. Fish says the cattle market has …
Tag: beef
Jun 11
Danny Jones: Strong Cattle Prices Keep Beef Industry Optimistic in 2026
In today’s Beef Buzz, senior farm and ranch broadcaster Ron Hays speaks with Danny Jones of Superior Livestock about the strong cattle market, summer video sales, and the outlook for the beef industry as 2026 moves into its second half. Superior Livestock is the nation’s largest video livestock market- in 1987, visionary cattlemen Jim Odle and …
Jun 10
U.S. Pork Exports on Robust Pace through April; Beef Exports Below Year-Ago
Exports of U.S. pork maintained strong momentum in April, led by broad-based growth in Asian and Western Hemisphere markets, according to data released by USDA and compiled by the U.S. Meat Export Federation (USMEF). Beef exports trended lower in April due to the impasse with China, along with year-over-year declines in other major markets. Pork …
Jun 09
Navigating the Rising Threat of New World Screwworm in the Southern Plains
The agricultural community is on high alert as new cases of the New World screwworm continue to emerge, bringing the threat closer to Oklahoma producers. In a recent interview with Farm Director KC Sheperd, Oklahoma State University Extension beef cattle specialist Dr. Rosslyn Biggs shared critical updates on the widening scope of the infestations and …
Jun 09
Ben Hale: Cattle Market Remains Strong Despite Screwworm Concerns
On Tuesdays, Senior Farm and Ranch Broadcaster Ron Hays visits with Ben Hale of Western Livestock Auctions as he talks about the latest in the markets and more. Established in 1995, Western has grown into a multi-generational family-owned and operated business and stands as a symbol of tradition, excellence, and a deep-rooted passion for the …
Jun 05
NWS Outlook: Industry Experts Advise Vigilance Against New World Screwworm
As the New World Screwworm (NWS) continues to make headlines, it is important to be aware of your herd’s risk level. Producers need to be prepared to implement additional monitoring and biosecurity measures if an infestation occurs in their area. Dr. Mitch Blanding, the director of beef technical services at Zoetis, discussed steps producers can …
Jun 05
Auction Markets Drive Price Discovery as Cattle Prices Reach Historic Highs
In today’s Beef Buzz, senior farm and ranch broadcaster Ron Hays speaks with Joe Barbour, area representative for the Livestock Marketing Association, who discusses the critical role livestock auction markets play in price discovery, the remarkable cattle market of 2026, and the upcoming Livestock Marketing Association convention and World Livestock Auctioneer Championship in South Dakota. …
Jun 02
Oklahoma Cattle Markets Adjust to Summer Conditions, Ben Hale Says
On Tuesdays, Senior Farm and Ranch Broadcaster Ron Hays visits with Ben Hale of Western Livestock Auctions as he talks about the latest in the markets and more. Established in 1995, Western has grown into a multi-generational family-owned and operated business and stands as a symbol of tradition, excellence, and a deep-rooted passion for the …
Jun 02
Economists Warn Uncertainty Still Looms Over Cattle Markets
In today’s Beef Buzz, senior farm and ranch broadcaster Ron Hays continues to feature comments from a trio of cattle market economists — Dr. Derrell Peel, Don Close, and Nevil Speer — about packer margins, beef demand, and the biggest risks facing cattle producers during a recent panel discussion at the U.S. Meat Export Federation …
Jun 01
How High Is Too High for Today’s Beef Consumer?
In today’s Beef Buzz, senior farm and ranch broadcaster Ron Hays features comments from three leading beef economists — Dr. Derrell Peel, Don Close, and Nevil Speer — about one of the biggest questions facing the cattle business today: at what point, if any, will consumers back away from beef prices that continue climbing higher? …


























