In today’s Beef Buzz, senior farm and ranch broadcaster Ron Hays continues his conversation with Dr. Glynn Tonsor of Kansas State University, who leads the Meat Demand Monitor, a project funded by the beef and pork checkoffs. In Part One of the conversation, Tonsor discussed what the Meat Demand Monitor has learned about consumer meat …
Tag: beef
Sep 01
Ben Hale: Cattle Market Faces Volatility as Fall Headwinds Build
On Tuesdays, Senior Farm and Ranch Broadcaster Ron Hays visits with Ben Hale of Western Livestock Auctions as he talks about the latest in the markets and more. Established in 1995, Western has grown into a multi-generational family-owned and operated business and stands as a symbol of tradition, excellence, and a deep-rooted passion for the …
Aug 31
Secretary Rollins Announces Ranchers First Initiatives to Rebuild the Great American Beef Herd
Today, U.S. Secretary of Agriculture Brooke L. Rollins announced the Ranchers First Initiative, a sweeping package of actions to continue rebuilding the Great American Beef Herd and put America’s ranchers back at the center of our nation’s food supply. Building on USDA’s October 2025 Plan to Fortify the American Beef Industry, the Trump Administration is …
Aug 31
Steve Dittmer Warns Breaking Up Big Packers Could Raise Beef Prices
In today’s Beef Buzz, senior farm and ranch broadcaster Ron Hays speaks with Steve Dittmer, president of the Agribusiness Freedom Foundation, who weighs in on President Donald Trump’s recent calls to lower beef prices and break up the nation’s largest beef packers. Dittmer has written in his most recent blog about Glenn Beck’s conversation with …
Aug 28
Trump Posts Call to Expand On-Farm Meat Processing and Challenge Major Packers
A new effort aimed at easing regulatory hurdles for independent livestock producers is taking shape after President Donald Trump took to social media to announce directives to draft legal documents granting farmers and ranchers the right to process their own food. In a post published to his social platform, Trump addressed longstanding producer frustrations regarding …
Aug 28
Trace Mineral Management Plays Key Role in Beef Cattle Production
Trace mineral management can have a significant impact on beef cattle production, influencing herd reproduction, immunity, calf development and overall efficiency, according to Dr. Jerry Rusch, beef cattle veterinarian and technical service veterinarian with Axiota Health. Rusch spoke about the importance of trace minerals during a recent webinar hosted by ANCW. Rusch explained that while …
Aug 28
Meat Demand Monitor Tracks What Today’s Consumers Want From Beef
In today’s Beef Buzz, senior farm and ranch broadcaster Ron Hays speaks with Kansas State University livestock economist Dr. Glynn Tonsor, who discusses the Meat Demand Monitor and what the project is revealing about consumer attitudes toward beef and other meat proteins. Meat Demand Monitor Tracks Consumer Behavior The Meat Demand Monitor has been tracking …
Aug 27
White House Fact Sheet Offers More Information on Trump Beef Plan Starting Monday, September First
The White House has released some specifics about the proposal by President Trump to make ground beef for the US Consumer a little cheaper. His post on the Truth platform roiled the futures market Friday August 21st and continues to be the focus of criticism by cattle producers across the United States. The President’s proclamation …
Aug 27
Oklahoma Cattle Producers Seek Stability Amid Beef Tariff Uncertainty
In today’s Beef Buzz, senior farm and ranch broadcaster Ron Hays features comments from Oklahoma Cattlemen’s Association President-elect Jess Kane, with the interview conducted by KC Sheperd. Kane was part of a beef roundtable called by Governor Kevin Stitt earlier this week, where cattle producers voiced frustration over the uncertainty created by President Trump’s recent …
Aug 27
American Wagyu Association Annual Conference to Highlight Breed Improvement, Meat Science and Industry Innovation
The American Wagyu Association annual conference is set for September in Oklahoma City, bringing Wagyu producers and other beef industry members together for education, networking and a look at new developments across the cattle industry. American Wagyu Association Executive Director Jerry Cassady spoke with Associate Farm Reporter Carli Davenport about what attendees can expect from …

























