Nov 12
The Oklahoma Cattlemen’s Association (OCA) is midway through its annual fall gathering meetings across the state. Senior farm and ranch broadcaster Ron Hays spoke with Executive Vice President Michael Kelsey, who says the atmosphere has been upbeat. “Great crowds, a real mix of young and old, a lot of great discussion, and a lot of good attitudes,” …
Nov 11
In today’s Beef Buzz, senior farm and ranch broadcaster Ron Hays continues to feature comments with Danette Amstein, Managing Principal of the Midian Marketing Group. Midian Marketing, the only strategic marketing, research and creative agency that focuses solely on making a difference in the meat industry. Amstein is a sixth generation Kansas farmer/rancher. She is active …
Nov 10
In today’s Beef Buzz, senior farm and ranch broadcaster Ron Hays features comments with Danette Amstein, Managing Principal of the Midian Marketing Group. Midian Marketing, the only strategic marketing, research and creative agency that focuses solely on making a difference in the meat industry. Amstein is a sixth generation Kansas farmer/rancher. She is active in the …
Nov 07
In today’s beef buzz, senior farm and ranch broadcaster Ron Hays speaks with Livestock Market Economist Dr. Darrell Peel, who says that despite all the political chatter and rumors surrounding the cattle market, the true fundamentals have not changed. “Cattle numbers haven’t changed. We don’t have any data yet to really confirm that we are saving heifers,” …
Nov 06
In today’s beef buzz, senior farm and ranch broadcaster Ron Hays speaks with Ian Wheal, founder and CEO of Breedr, who shared how his background in Australia shaped his vision for the company. “I grew up in Australia, grew up in a cow-calf operation there,” Wheal said, adding that his father “spent a lot of time building co-ops …
Nov 05
John Pfeiffer Jr. a past President of the American Angus Association and former chair of the Certified Angus Beef (CAB) committee, joined Ron Hays in todays Beef Buzz to talk about how quality beef continues to drive value across the industry. Pfeiffer noted that Certified Angus Beef had “another record year,” producing “1.232 billion pounds, …
Nov 04
The 2025 American Angus Association Annual Meeting was held over this past weekend- and in today’s Beef Buzz, Senior Farm and Ranch Broadcaster Ron Hays talks with Oklahoma Angus Breeder and former American Angus National President John Pfeiffer, Jr. Pfeiffer was pleased with the outcome of the meeting, that saw the five incumbent Board members …
Nov 03
In today’s beef buzz, senior farm and ranch broadcaster Ron Hays spoke with Ryan Moorhouse, chairman of the Cattlemen’s Beef Promotion Board, who discussed the rollout of the new Beef Checkoff budget that began in October. Moorhouse and the other members of the CBB volunteer their time and are cattle producers that represent all segments …
Oct 31
At the 2025 National FFA Convention, U.S. Secretary of Agriculture Brooke Rollins addressed the Thursday afternoon General Session of the 98th FFA Convention and met with reporters, including senior farm and ranch broadcaster Ron Hays, to discuss several key cattle industry issues, including feeder cattle imports from Mexico and the President’s remarks about beef prices. …
Oct 30
In today’s beef buzz, Senior Farm and Ranch Broadcaster Ron Hays continues his conversation with Cattle market analyst Cassie Fish, who says the current discussion about beef being “too high” in price is misplaced. She explains, “You know who will tell us it’s too high? The consumer.” Fish argues that price data alone doesn’t determine affordability, …
