Tag: Pork
Aug 05
Making Pork Relevant Again: Kevin Sheehan’s Strategy for Engaging Youth
Farm Director, KC Sheperd, had the chance to visit with the Senior Director of Processing and Engagement for the National Pork Board, Kevin Sheehan about transforming pork’s image in the eyes of America’s Youth. At the Oklahoma Pork Congress, Sheehan said that pork is currently irrelevant to young people, whether on the menu or otherwise. …
Mar 19
First Ever Pork Derby Big Success at Oklahoma Youth Expo
In an effort to Recruit more young folks to the Livestock world, the Oklahoma Pork Council helped launch the first annual “Oklahoma Pork Partners Derby.” Oklahoma Farm Report’s Ron Hays talked with the Executive Director of OkPork Kylee Deniz about the concept that became reality on Monday in the main swine show ring that is …
Jan 22
Enhancing Pork Consumption Through Strategic Investment
Looking ahead, NPB remains dedicated to growing strong relationships within the foodservice industry. NPB is actively engaged in efforts to build trust and add substantial value to foodservice distributors. Stay tuned for more exciting developments in 2024 as NPB helps to bring more pork to food service partners. NPB and three pork producers were invited …
Oct 24
Pork Tamales & Spicy Cuban Sandwich Hit Convenience Stores
Exciting Partnerships & New Pork Productsat Convenience Stores NationwideNPB is excited to share 2 new marketing promotions resulting from the successful partnership and collaboration between NPB, pork producers and key players in the convenience store sector. All-In on Pork TamalesLaredo Taco Company, a division of 7-ElevenLaredo Taco Company, a division of 7-Eleven, has fully embraced …
Oct 13
Applications Open for National Pork Industry Foundation Scholarship to Honor NPPC’s Dierks
The National Pork Industry Foundation, a nonprofit research and educational organization led by pork industry leaders and managed by the National Pork Producers Council, today opens applications for the Neil Dierks Scholarship to honor NPPC’s previous longtime CEO, Neil Dierks. The $5,000 scholarship is given annually to a college student pursuing a graduate degree at …
Oct 09
Introducing Surprisingly Pork
The Vision Behind Surprisingly Pork During Pork Month this October, many pork producers are facing extremely challenging business conditions. At NPB, we know times are tough, and we’re here to support you. We are working diligently to ensure that brighter days are on the horizon. As part of our commitment to revitalize the pork market, …
Jul 14
U.S. Pork Exports Continue to Surge
Another outstanding month in Mexico and robust demand for variety meats in May helped exports soar 14% above last year’s pace, reaching 1.22 million metric tons (mt) in volume and $3.35 billion in value year to date. May Export Highlights: 🌟 U.S. pork exports to Mexico had an outstanding month, surging by 21% from last …
Jun 26
Enhancing Quality and Consistency: Insights from the National Retail Benchmarking Study
NPB and industry experts have been conducting an in-depth analysis of the retail meat case since 2012. By focusing on the quality and consistency of pork, as well as various meat case metrics, the National Retail Benchmarking study aims to improve the position of pork in the market. Top 10 Things to Know About the …
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