Exciting Partnerships & New Pork Productsat Convenience Stores NationwideNPB is excited to share 2 new marketing promotions resulting from the successful partnership and collaboration between NPB, pork producers and key players in the convenience store sector. All-In on Pork TamalesLaredo Taco Company, a division of 7-ElevenLaredo Taco Company, a division of 7-Eleven, has fully embraced …
Tag: Pork
Oct 13
Applications Open for National Pork Industry Foundation Scholarship to Honor NPPC’s Dierks
The National Pork Industry Foundation, a nonprofit research and educational organization led by pork industry leaders and managed by the National Pork Producers Council, today opens applications for the Neil Dierks Scholarship to honor NPPC’s previous longtime CEO, Neil Dierks. The $5,000 scholarship is given annually to a college student pursuing a graduate degree at …
Oct 09
Introducing Surprisingly Pork
The Vision Behind Surprisingly Pork During Pork Month this October, many pork producers are facing extremely challenging business conditions. At NPB, we know times are tough, and we’re here to support you. We are working diligently to ensure that brighter days are on the horizon. As part of our commitment to revitalize the pork market, …
Jul 14
U.S. Pork Exports Continue to Surge
Another outstanding month in Mexico and robust demand for variety meats in May helped exports soar 14% above last year’s pace, reaching 1.22 million metric tons (mt) in volume and $3.35 billion in value year to date. May Export Highlights: 🌟 U.S. pork exports to Mexico had an outstanding month, surging by 21% from last …
Jun 26
Enhancing Quality and Consistency: Insights from the National Retail Benchmarking Study
NPB and industry experts have been conducting an in-depth analysis of the retail meat case since 2012. By focusing on the quality and consistency of pork, as well as various meat case metrics, the National Retail Benchmarking study aims to improve the position of pork in the market. Top 10 Things to Know About the …
Apr 28
Strengthened Partnerships: The High-Value Growth of the Japanese Pork Market
In a sign of strengthening partnerships and trust, NPB representatives met with two of Japan’s largest importers of U.S. pork and one of the country’s leading retailers recently. Growth is anticipated in this market due to the commitment by one of Japan’s largest retailers to increase their purchase of U.S. pork, replacing Canadian pork in …
Apr 12
NPB Update | Introducing Our First Chief Sustainability Officer
NPB announced today it has named its first Chief Sustainability Officer (CSO) by appointing an industry veteran with more than 20 years of experience in sustainability and environmental program leadership. James “Jamie” Burr took the role of National Pork Board CSO on March 27. Burr leads the sustainability team of five public health, animal welfare …
Mar 29
NEW: Pork & Partners Program Connects with Health Professionals
Pork and Partners, a community for nutrition professionals, was launched by NPB last week to build strategic and mutually beneficial relationships with health professionals, to help build their skills and knowledge while being a credible resource. Registered Dietitian Nutritionists (RDNs) present a large opportunity to reach thousands of consumers each year. NPB is committed to …
Mar 01
Putting Pork on the Dinner Plate
Families are seeing higher prices at the grocery store and are challenged to put together a family meal while sticking to a budget. NPB is working hard to become a resource for consumers of the widest range of cultures and socio-economic levels to show how pork can be an affordable and nutritious meal option. …
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