Tag: cattle

Envu Brings Precision Technology to Range and Pasture Management

In today’s beef buzz, senior farm and ranch broadcaster Ron Hays speaks with Justin Hossfeld, National Sales Manager for Range and Pasture with Envu, about how new technology is changing the way ranchers manage grass, cattle, and time. Hossfeld emphasized that Envu is uniquely focused on range, pasture, and environmental science. As he explained, “We …

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Dr. Derrell Peel: “Same Story, Next Chapter” for Herd Rebuilding Efforts

In today’s beef buzz, senior farm and ranch broadcaster Ron Hays speaks with Oklahoma State University Extension livestock market economist Dr. Derrell Peel to dig further into the latest cattle inventory numbers and what they really say about where the industry stands. Peel summed up the new report simply, saying it’s the “same story, next …

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Colin Woodall Discusses NCBA and the Beef Checkoff

In today’s Beef Buzz, senior farm and ranch broadcaster Ron Hays speaks with Colin Woodall, Chief Executive Officer of the National Cattlemen’s Beef Association. Woodall addressed ongoing criticism from a segment of producers surrounding NCBA’s role in the dollar-per-head Beef Checkoff, calling much of that criticism “misinformation” and laying out how the system actually works. …

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Ben Hale: Strong Demand and Tighter Inventory Are Fueling Cattle Markets

On Tuesdays, Senior Farm and Ranch Broadcaster Ron Hays visits with Ben Hale of Western Livestock Auctions as he talks about the latest in the markets and more. Established in 1995, Western has grown into a multi-generational family-owned and operated business and stands as a symbol of tradition, excellence, and a deep-rooted passion for the …

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Eat Real Food: RFK Jr. Tells CattleCon 2026 Beef Is Essential to America’s Health

Secretary of Health and Human Services Robert F. Kennedy Jr. told the packed CattleCon26 audience that reforming America’s dietary guidance became a top priority immediately after taking office. He said the Biden-era proposed guidelines he inherited were “453 pages long” and “crafted by lobbyists and driven by the same mercantile impulses that had put Fruit …

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Buck Wehrbein Reflects on a Remarkable Year as NCBA President

Buck Wehrbein reflected on a remarkable year serving as president of the National Cattlemen’s Beef Association with senior farm and ranch broadcaster Ron Hays at CattleCon26. Wehrbein noted how rare it is to see historically high cattle prices alongside strong consumer demand. He emphasized the industry’s efficiency, pointing out that despite cattle numbers being at …

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Ben Hale: Light Cattle Runs Follow Snowy Weather, Demand Remains Strong

On Tuesdays, Senior Farm and Ranch Broadcaster Ron Hays visits with Ben Hale of Western Livestock Auctions as he talks about the latest in the markets and more. Established in 1995, Western has grown into a multi-generational family-owned and operated business and stands as a symbol of tradition, excellence, and a deep-rooted passion for the …

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Angus Genetics Looks Ahead to the Next Phase of Genomic Progress

In today’s Beef Buzz, senior farm and ranch broadcaster Ron Hays continues his conversation with Kelli Retallick Riley, president of Angus Genetics, about how genomics and emerging measurements could shape the future of beef production. Riley reflects on ongoing industry discussions around modernizing the USDA grading system and how red meat yield may eventually be …

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Central Oklahoma Cattle Conference Set for February 13 in Stillwater

As cattle producers prepare for another year of possible market volatility and management challenges, Jennifer Patterson, OSU Extension agricultural educator in Payne County, says the upcoming Central Oklahoma Cattle Conference is designed to deliver timely information and practical takeaways. Speaking with Associate Farm Reporter Carli Davenport, Patterson explained that the annual regional event brings together …

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OSU’s Dr. Hagerman Details Major Farm Bill Changes for 2026: New Base Acres, Higher Price Supports, and Livestock Relief

OSU’s Dr. Hagerman Details Major Farm Bill Changes for 2026: New Base Acres, Higher Price Supports, and Livestock Relief. As agricultural producers across the United States brace for a shifting economic landscape, significant changes are coming to federal farm programs that could reshape the bottom line for Oklahoma farmers and ranchers. In a recent interview …

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